Product Manager
Listed on 2026-09-21
-
Business
Marketing Strategy -
Marketing / Advertising / PR
Product Marketing, Marketing Strategy
Mativ is a global leader in specialty materials headquartered in Alpharetta, Georgia. The Company offers a wide range of critical components and engineered solutions that connect, protect, and purify our world.
Position :
Product Manager
Location:
Alpharetta, GA (hybrid)
Mativ is a global leader in specialty materials headquartered in Alpharetta, Georgia. The Company offers a wide range of critical components and engineered solutions that connect, protect, and purify our world.
Our North American Scapa Tapes segment is growing and looking for a Product Manager to help drive the transformation of our business within the Building & Construction and Industrial Tapes/Adhesives category through insights-based strategies that increase profitability and enable a product pipeline that delivers on the unmet needs of the market
ResponsibilitiesDevelop business strategy and product roadmap based on market and customer insights to drive category growth.
- Perform research to develop clear understanding of markets, customers, competition, relative performance, positioning and right to win for products.
- Seek industry and market trends relevant to products.
- Identify gaps in product portfolio and unmet market needs.
- Develop roadmap for specific products aligned with business segment strategy.
- Through work with Operations and R&D, assess gaps in technology and manufacturing capabilities in implementing product road map and develop action plans to address. Work with team to identify potential solutions.
- Initiate/Define new product development projects aligned with business segment strategy.
- Own prioritization of pipeline, ensuring value creation through innovation and alignment with R&D through project execution
- Develop specific project and business plans including opportunity size, product requirements, pricing, and value proposition.
- Execute project plans; actively shepherding development and commercialization projects working closely with R&D, Marketing, Sales, Customer Service, Supply Chain, Operations, & customers/OEM partners.
- Lead product pricing, working in partnership with cross-functional team (e.g. Sales Leadership, Finance, etc.)
- Partner with Marketing Communications to advance our marketing capability through ownership of brand strategy and communications
- Collaborate with the cross-functional team to define strategic objectives, communication priorities, and manage content development.
- Perform sales training on products.
- Collaborate with marketing leads to develop and maintain sales tools
- Collateral, Product Demos/Sample Kits, Website, Advertising, Press Releases, White Papers, etc. - Assist in developing content and presenting innovations & insights to strategic customers.
- Participate in customer meetings, trade shows, and industry events to gather market intelligence.
- Bachelor's degree in Marketing, Business, Engineering (Mechanical, Chemical, Materials), or a related field.
- Three to five years of product management in B2B manufacturing working closely with sales, marketing and R&D teams; industrial materials experience preferred.
- Three plus years of marketing experience (promotions, product placement & pricing or general industry support)
- Demonstrated history of NPD pipeline development and successful commercialization execution
- Willingness to travel up to 20%
- Experience in Building & Construction Materials and/or Adhesive Tapes is a plus
- Product/Project Management training and certification is desirable.
- Customer-focused mindset with strong commercial acumen.
- Strong communication and presentation skills.
- Self-starter with the ability to manage multiple priorities.
- Analytical thinker with attention to detail.
- Collaborative team player who works effectively in a matrix environment.
- Ability to translate technical concepts into customer value propositions.
- Strong organizational and project management skills.
- Curiosity to learn markets, technologies, and customer applications.
- Financial acumen with the ability to evaluate business opportunities and trade-offs.
- Medical, dental and vision insurance
- Consumer-Driven Health Plan (CDHP)
- Preferred Provider Organization (PPO)
- Exclusive Provider Organization (EPO)
- Company-paid basic life insurance and Additional voluntary life coverage
- Paid vacation and competitive personal time off
- 401(k) savings plan with company match
- Employee assistance…
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