Adobe AEP

Title – Adobe AEP Role
Location – Alpharetta, GA ( Hybrid 3 days onsite)

JD -

• Lead the end-to-end implementation, design, development, and deployment of solutions on Adobe Experience Platform (AEP), including Real-Time CDP, Journey Orchestration, and Customer AI.

• Define and implement data strategies for customer segmentation, personalization, and activation across channels.

• Collaborate with business stakeholders to align AEP capabilities with marketing, analytics, and customer experience goals.

• Develop scalable and secure data pipelines for ingesting, transforming, and activating customer data using AEP tools like Data Collection, Data Lake, and Identity Services.

• Design and implement schemas using XDM (Experience Data Model) and ensure data governance and compliance.

• Integrate AEP with other Adobe Experience Cloud products (e.g., Adobe Analytics, Adobe Target, Adobe CJA) and third-party systems (e.g., CRMs, DMPs, cloud data warehouses).

• Provide thought leadership in Customer Data Platforms (CDPs) and Data Management Platforms (DMPs).

• Conduct training sessions and create documentation for end-users and stakeholders.

• Provide expert knowledge on APIs and how an integration can be leveraged to achieve a desired outcome, indicating potential scenarios to consider before implementing.

• Monitor system performance, troubleshoot issues, and ensure data integrity and security.

• Stay updated with AEP product updates and best practices to continuously improve system usage.

Requirements:

• Bachelor's or master's degree in computer or related field.

• 9+ years in digital experience platforms, 4+ years in AEP implementation

• 3-4 years of experience in Adobe Experience Platform (AEP) development

• Strong proficiency in JavaScript, Python, RESTful APIs, JSON, and XML.

• Experience with data warehousing, data modeling, and data quality best practices.

• Expertise in Adobe Launch and Web SDK.

• Deep understanding of AEP suite, including XDM, Web SDKs, and APIs.

• Experience integrating AEP with Adobe Target, Customer Journey Analytics, Adobe Campaign, and other Mar Tech platforms.

• Design and develop data pipelines and integrations using AEP.

• Implement data modeling, governance, and security best practices.

• Troubleshoot and resolve data quality issues and performance bottlenecks.

• Collaborate with marketing, product, and data science teams to enhance customer experience.

• Familiarity with data privacy regulations including GDPR, CCPA, and DPDP Act.

• Analyze data trends to provide business intelligence and recommendations.

• Familiarity with Agile methodologies and project management principles.

• Excellent problem-solving, communication, and stakeholder management skills.

• Ability to work independently and lead cross-functional initiatives.

• Strong verbal and written communication skills to articulate ideas and collaborate with cross-functional teams.

• Experience with one of the public cloud providers CDP.

• Experience using AI-powered coding assistants such as Git Hub Copilot.

Additional Preferred Skills:

• Adobe Certified Expert – Adobe Experience Platform or AJO.

• Experience with Adobe Experience Platform Web SDK and Mobile SDK.

• Knowledge of Adobe Journey Optimizer and Customer AI.

• Exposure to marketing automation platforms and customer data platforms (CDPs).