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VP, B2B Lifecycle Marketing Retention Leader

Job in Alpharetta, Fulton County, Georgia, 30239, USA
Listing for: Synchrony
Full Time position
Listed on 2026-02-28
Job specializations:
  • Management
  • Marketing / Advertising / PR
    Marketing Strategy
Salary/Wage Range or Industry Benchmark: 100000 - 125000 USD Yearly USD 100000.00 125000.00 YEAR
Job Description & How to Apply Below
Position: VP, B2B Lifecycle Marketing – Growth & Retention Leader
A leading financial services firm is seeking a strategic Vice President of B2B Lifecycle Marketing to focus on enhancing merchant engagement and retention in the Home & Auto segment. In this high-impact role, you will lead a team to develop comprehensive marketing strategies, oversee multi-channel campaigns, and leverage data analytics to drive growth. Ideal candidates will have extensive experience in lifecycle marketing and proven success in financial services.

Flexibility in work location is offered, promoting a hybrid work model.
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