Field Marketing Manager

has been leading the way in a booming healthcare industry since 1995. Locum Tenens is a Latin phrase meaning, “to substitute for.” When hospitals are understaffed, they rely on us to find them the right temporary physicians to fill in when needed. Every associate at  plays a role in getting patients seen, no matter what they studied in school or what their role is here.

Located in Alpharetta, GA, we boast a state-of-the-art campus featuring world-class amenities. There’s nothing ordinary about a typical day here, take a look for yourself:  are a Jackson Healthcare company and we are now the third largest healthcare staffing company in the U.S., serving more than 7 million patients in over 1,400 healthcare facilities.

The Field Marketing Manager is responsible for the execution of marketing programs to generate new business, drive cross sell/upsell opportunities, and help advance existing opportunities for the sales and recruiting teams within assigned divisions. Reporting to the Director of Field Marketing, this individual will partner closely with the sales and recruiting teams and the broader marketing department to drive and execute marketing strategy.

Strategic Planning and Execution - 40%
Creates demand and retention strategies that align with sales and recruiting teams

Interfaces with Sales to determine sales enablement needs

Work with Marketing to develop tactical plans, including campaigns, programs, and content

Sales Enablement - 30%
Communicates campaign deliverables, objectives, and timelines to teams

Provides support for successful program adoption

Works with sales operations team to align marketing objectives with sales and recruiting initiatives

Reporting and Data Analytics - 15%
Analyzes pre-determined KPIs with sales team leadership and adjusts programs as needed

Works with data team to generate insights about marketing direction

Market Research and Intelligence - 15%
Understands and translates the industry landscape and key issues and monitors trends

Defines market opportunities

Works with divisional leadership to learn specialty-specific market challenges

Proactively addresses market trends and competitive activity SECONDARY FUNCTIONS (IF APPLICABLE)
May attend sales and recruitment conferences as needed

May work on special projects or other duties as assigned SUPERVISORY/BUDGETARY/EXTERNAL COMMUNICATION RESPONSIBILITY May communicate with clients and clinicians as needed QUALIFICATIONS – EDUCATION, WORK EXPERIENCE, CERTIFICATIONS Bachelor's degree or equivalent experience required3+ years of experience in marketing, brand management, and/or sales enablementKNOWLEDGE, SKILLS, AND ABILITIESAbility to adhere to and exhibit the Company Values at all times

Working knowledge of Microsoft Word, PowerPoint, Outlook, and Teams Advanced Microsoft Excel skills

Working knowledge of Salesforce or relative CRM systems

Strong understanding of demand generation strategies and tactics

Ability to perform market and competitive research

Ability to effectively manage multiple competing priorities in a fast-paced sales environment

Strong communication skills - both oral and written

Ability to build strong business relationships at all levels

Excellent interpersonal skills

Strong attention to detail

Strong organizational and time management skills

Ability to work independently and collaboratively

Solid critical thinking and creative problem-solving skills

Ability to consistently meet goals, commitments, and deadlines

Ability to work with sensitive information and maintain confidentiality

Ability to travel up to 10%
KEY COMPETENCIES REQUIRED
1. Ensures Accountability
2. Action Oriented
3. Instills Trust
4. Collaborates
9. Demonstrates Self-Awareness
5. Communicates Effectively
6. Customer Focus
7. Decision Quality
8. Plans and Aligns
9. Demonstrates Self-Awareness
10. Strategic Mindset PHYSICAL, MENTAL, WORKING CONDITION, AND TRAVEL REQUIREMENTS Typical office environment - sedentary with typing, writing, reading requirement so May be able to sit or stand

Speaking, reading, writing, ability to use a telephone and computer

Ability to exert up to 10 lbs. of force occasionally

Ability to travel up to 10% of the time Ability to interpret various…