Marketing​/Admissions

Job Details

Job Location:

Altoona, IA 50009

At Campbell Street, you’ll find purpose, growth, and a team that has your back. We’re committed to creating a workplace where you can thrive – personally and professionally, while making a real difference in the lives of others. If you’re ready to be part of a team that truly cares – we’re ready for you.

• Great Place to Work® Certified
• Same-Day Pay + Flexible Scheduling
• 401(k) Match + Certification Reimbursement

Mission:

Developing Exceptional People Who Drive Extraordinary Care

SMART Values:

Servant Leadership, Mirror First, Always Do the Right Thing, Resilience, and Transparency

• Referral Bonus opportunities for ALL positions
• Succession planning – true career growth planning & opportunities
• Annual leadership development summits
• Scholarship opportunities

The Marketing/Admissions Coordinator is responsible for developing and executing marketing strategies to promote the facility, attract potential residents, and manage the admissions process. This role requires a dynamic individual with strong communication skills and the ability to effectively represent the facility to prospective residents, families, and referral sources. The coordinator will play a key role in driving occupancy rates and ensuring a smooth admissions process while working closely with the facility’s leadership team.

• Develop and implement marketing strategies and campaigns to promote the facility within the local community and beyond.
• Create marketing materials including brochures, flyers, and digital content to highlight the facility’s services and benefits.
• Build and maintain relationships with referral sources, including hospitals, physicians, and community organizations.
• Organize and participate in community events, health fairs, and promotional activities to enhance the facility's visibility.

• Manage the admissions process from initial inquiry to move-in, ensuring a seamless and positive experience for prospective residents and their families.
• Conduct facility tours, provide information on services, and address any questions or concerns from potential residents.
• Collaborate with the admissions team to ensure accurate and timely processing of admission paperwork and documentation.
• Work with the clinical and administrative teams to coordinate move-in logistics and ensure readiness for new residents.

• Maintain accurate records of inquiries, tours, admissions, and marketing activities.
• Analyze and report on marketing campaign effectiveness, occupancy rates, and other key performance indicators.
• Provide regular updates and feedback to the facility’s leadership team on marketing and admissions activities.

• Provide exceptional customer service and support to prospective residents and their families throughout the admissions process.
• Address any issues or concerns promptly and professionally to ensure a positive experience.
• Follow up with recent admissions and referral sources to maintain relationships and gather feedback.

• Work closely with the Regional Operations and Nursing Teams to ensure alignment with facility goals and to address any operational needs.
• Support facility staff with marketing-related tasks and initiatives as needed.
• Participate in team meetings and contribute to strategic planning and decision-making.

At Campbell Street, we believe in taking care of our employees just as they care for others. We offer a comprehensive benefits package designed to support your health, financial well-being, and career growth. Whether you're looking for great insurance…