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Brand Creative Director

Job in 1000, Amsterdam, North Holland, Netherlands
Listing for: Booking Holdings, Inc.
Full Time position
Listed on 2026-06-21
Job specializations:
  • Management
  • Marketing / Advertising / PR
    Branding Specialist / Ambassador
Salary/Wage Range or Industry Benchmark: 100000 - 125000 EUR Yearly EUR 100000.00 125000.00 YEAR
Job Description & How to Apply Below

About

Established in 1996 in Amsterdam,  has grown from a small Dutch start-up to one of the largest ecommerce companies in the world.  is the largest business within Booking Holdings (NASDAQ: BKNG) and accounts for the vast majority of Booking Holdings’ total revenue. Booking Holdings is a leading Fortune 500 e-commerce conglomerate with a market cap of roughly $166 billion (2025).  currently employs approximately 13,000 employees in 140 offices in 70 countries worldwide.

With a mission to make it easier for everyone to experience the world,  invests in digital technology that helps take the friction out of travel.  connects travelers with the world’s largest selection of incredible places to stay, including everything from apartments, vacation homes, and family-run B&Bs to 5-star luxury resorts and even tree houses. The  website and mobile apps are available in over 44 languages, offer more than 28M total reported listings, and cover over 174,000 destinations in 229 countries worldwide.

Offering 30 different types of places to stay, including homes, apartments, B&Bs, hostels, farm stays, bungalows, even boats, igloos, and tree houses. So whether travelling for business or leisure, customers can instantly book their ideal accommodation quickly and easily, without booking fees and backed up by its promise to price match. Via the customer experience team, customers can reach  24/7 for assistance and support in over 44 languages, any time of the day or night.

At , we are all involved in making hundreds of decisions every day. The decisions we make are a reflection of our Values - they reflect what is important to us, both as individuals and as an organisation.

When Values are made explicit, they provide clarity on what 'good' looks like. And when they are shared, they build unity in a group. They build culture.

  • Think customer first. We obsess about adding value for our customers - guests, partners, colleagues - to make it easier for everyone to experience the world.
  • Own it. We deliver on our promises, make informed decisions and prioritize to get the important things done today.
  • Learn forever. We are resilient, take time to reflect, and seek to learn – from colleagues, from the outside world and from our failures.
  • Succeed together. We celebrate team success, through making connections, building trust and valuing the diverse perspectives of others.
  • Do the right thing. We get the right results the right way. For each other, our communities and the world around us.
Profile

is one of the world's most recognised travel brands, operating at scale across more than 220 countries.

As Director, Brand Creative, you will define and direct the global creative vision for the brand, in order to build a cohesive, distinctive, and emotionally resonant brand marketing ecosystem that drives customer equity and business impact.

This is a leadership role with full creative ownership across Brand Advertising, Social Content, and Brand Studio. You will be building the frameworks that enable a 21-person team to produce world-class work at pace, while partnering with brand strategy, media, regional teams, and global agencies. The role reports directly to our Senior Director of Brand.

The right person for this role combines exceptional creative instinct with strategic clarity and strong leadership.

Responsibilities Creative Vision & Brand Standards
  • Own and articulate a clear, differentiated creative vision for  that is emotionally resonant, brand-right, and relevant across cultures, channels, and audiences.
  • Establish and govern global creative standards that make the brand more consistent, recognisable, and effective, ensuring every output reflects the brand's character and strategic intent.
  • Translate brand positioning and audience insight into campaign platforms, creative territories, and channel-ready executions that work across B2C and B2B contexts.
  • Set the creative benchmark across social, film, design, digital, experiential, and integrated campaign work, raising the bar across all formats and touchpoints.
Creative Systems & Governance
  • Build simple creative systems and governance that connect concepting, storytelling, design, film,…
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