Technical Sales Manager - North West

About the role  There’s a new opportunity within our Technical Solutions Manager – Solutions for the North West area. Reporting directly to the Specification and Sector Manager, you’ll play an integral part maximising market share and sales through relationships with specifiers & key contractors in offering solutions to the market in line with customer requirements. You will need to enhance the customer experience and provide a competitive advantage within the Commercial HVAC market for Baxi.
Responsibilities   Develop a bank of sales specification opportunities taking into account all Baxi ranges to meet customers’ needs as the market continues to move to decarbonised options.
Use your contacts, relationships and specification details to facilitate the targeted business and profitability levels as dictated by the company.
Deliver the solutions selling strategy, growth and lead generation within your defined area.
Deliver solutions to specifiers and contractors’ needs, ensuring an order bank of sales that can be delivered through our distribution partners.
Work closely with the Technical Solutions team to provide technical support and solution design to secure specifications with a focus on decarbonisation.
Identify opportunities for utilizing existing brands for further acquisition and company growth into new sectors within the HVAC sector.
Organise a pro‑active approach to managing sales activity for the company.
Deliver the budget and build the project pipeline.
Meet and exceed all KPIs outlined by your Manager.
Manage day‑to‑day activities, reports and communications.
Forecast demand and identify trends by having close relationships with key customers and decision makers.
Work on multiple projects at different stages, at the same time.
Provide detailed consultations with design engineers and contractors.
Negotiate and manage the needs and expectations of our customers to influence the buying decision.
Qualifications   Extensive experience within a technical and engineering discipline or education to HND/Degree level.
Proven track record of delivering lead generation and sales across multiple channels and market segments.

Experience of senior level negotiation and conflict resolution.
Ability to use mathematical concepts to create solutions for presentation and implementation to a non‑technical audience.
Highly numerate, able to turn data into information and action.
Ability to understand and interpret the market, products and services.
Excellent presentation and interpersonal skills.
Broad knowledge of UK construction and routes to market.
Excellent communicator, possessing strong electronic, written and oral communication abilities, able to communicate at all levels.
Experience across multiple segments and applications in the construction industry.
Strong technical understanding and communication ability across key external and internal stakeholders.

Experience with in a highly technical B2B manufacturing environment.
Knowledge of government framework agreements.
Experience in implementing a low‑carbon and high‑efficiency agenda.
At BDR Thermea Group, we believe that diversity, equity, and inclusion (DE&I) are critical to our success. We are committed to creating a workplace where every potential future employee feels valued, respected, and empowered to bring their whole selves to work.

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