Key Account Manager - Wholesalers and Cash & Carry

Campari Group today is a major player in the global branded spirits industry, with a portfolio of over 50 premium and super premium brands, marketed and distributed in over 190 markets around the world, with leading positions in Europe and the Americas.

Headquartered in Milan, Italy, Campari Group owns  25  plants worldwide and has its own distribution network in  26  countries, and employs approximately  4,700  people.

Shares of the parent company Davide Campari - Milano N.V. are listed on the Italian Stock Exchange since 2001. Campari Group is today the sixth-largest player worldwide in the premium spirits industry.

Campari Benelux – headquartered in Brussels and operating in Belgium, Luxemburg and The Netherlands through its Dutch branch based in Amsterdam, is proud to offer an unrivalled range of premium spirit brands such as Aperol, Campari, Crodino, Picon, Sarti, Bulldog, etc. each with specialty offerings in their quality, innovation and style.

The Netherlands:

Campari Brands have been successfully represented in the Dutch market by one of the country’s leading distributors for more than a decade.

As part of its growth strategy, Campari Benelux—headquartered in Brussels—will establish a new commercial branch in the Netherlands, effective 1 October 2026, located in Amsterdam. This new structure will enable Campari Benelux to directly develop and accelerate the performance of its portfolio of iconic brands, including Aperol, Crodino, Campari, Grand Marnier, and others.

To support and expand our business in this key market, we are seeking a Key Account Manager Wholesalers and Cash & Carry.

Role Overview
The Key Account Manager will play a critical role in accelerating the company’s growth within the Wholesale and Cash & Carry channel by building strong, strategic partnerships with key customers. This position is responsible for driving revenue, expanding market share, and ensuring long-term profitability by understanding each account’s unique needs and developing tailored business strategies that deliver mutual value.

Acting as a trusted advisor, the Key Account Manager will collaborate closely with wholesale and cash& carry partners to identify opportunities, optimize performance, and strengthen the overall commercial relationship. Through proactive account management and a solutions-oriented approach, this role will contribute directly to sustainable business success for both the company and its customers.

The Key Account Manager reports to the Sales Manager Netherlands.

This is a full-time position offering a competitive compensation package aligned with the scope and responsibilities of the role.

Key Responsibilities And Activities

Drive Revenue Growth:
Deliver consistent revenue growth by identifying new business opportunities, expanding product penetration, and executing effective cross‑sell, up‑sell, and promotional strategies across key retail accounts.

Build Strategic Relationships:
Develop strong, long-term relationships with key stakeholders—including decision-makers, category managers, and merchandising teams—to become a trusted advisor and preferred commercial partner.

Develop Tailored Account Strategies:
Create and execute customized account plans based on a deep understanding of each retailer’s market dynamics, consumer base, commercial priorities, and competitive landscape.

Lead Commercial Negotiations:
Manage negotiation processes to secure mutually beneficial terms related to pricing, promotions, supply chain efficiencies, and other commercial agreements.

Forecasting & Business Planning:
Work closely with internal teams to build accurate demand forecasts, manage inventory, and ensure a reliable supply chain that meets customer expectations and supports business growth.

Cross-Functional Collaboration:

Partner with marketing, customer marketing, supply chain, and customer service teams to ensure alignment, seamless execution of initiatives, and delivery of a unified customer experience.

Strengthen Long-Term Partnerships:
Develop partnership frameworks that promote mutual growth, loyalty, and sustainable long-term collaboration, positioning the company as a strategic and indispensable…