Founding Commercial Lead

What You'll Actually Do

Own the full sales cycle end-to-end – you build the pipeline, run discovery, build relationships, and close the deal. No handoffs.

Get out there – events, Linked In, cold outreach, and warm intros. You suggest the coffee, not wait to be invited.

Run and qualify discovery calls against Yasu's ICP: mid‑market tech companies in Benelux with cloud spend of €25K or more per month.

Co‑sell with the CEO in the first phase, learn the story fast, then own it independently.

Build/improve the GTM motion as you go – Hub Spot/AI GTM Engineer/Apollo. You update it based on what works in the market.

Feed what you hear back into messaging, positioning and ICP – you are our best source of market intelligence.

Hit ARR targets – not activity metrics. We care about revenue, not calls made or emails sent.

Requirements

Have 3+ years of full-cycle B2B SaaS sales experience—you've owned pipeline, run discovery, and closed deals yourself end-to-end.

Have sold to technical buyers – CTOs, Heads of Engineering, Platform or Infrastructure leads.

Real outbound experience.  Not inbound routing. Not warm leads handed to you. You have built a list, worked the phones, and booked meetings from cold.

Startup/scale‑up background.  You have been an early sales hire before. You know that no playbook is a feature, not a problem.

An actual Benelux network.  You can name ten relevant people you would call in the first week.

Use CRM and sales engagement tools naturally – Hub Spot, Clay, or similar.

Bonus points for

2+ years selling in cloud cost management, Fin Ops or Dev Ops tooling – competitors like Cloud Zero, Apptio, Spot.io.

Previous experience at AWS, GCP, Azure or a high‑growth infrastructure or developer tools company.

Some familiarity with IaC, Terraform or cloud cost concepts – enough to hold the first conversation without needing a hand.

Benefits

Competitive base salary + commission.

Paid time off and company holidays.

Equity in a high‑growth startup.

Hybrid/flexible – we care about output, not hours logged.

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