Area Sales Manager Sales and Commercial Operations Center

The Company
We are Zeekr, built on a decade of European experience. We are a premium electric vehicle and technology solutions brand from Geely Holding Group, one of world’s largest automotive companies. Our goal and vision is to accelerate the shift to fully electrified mobility. We are committed to driving the future of transportation with cutting‑edge technology and a customer‑centric approach.

The role
The Area Sales Manager acts as Business Partner for our dealers and acts as the primary commercial interface between ZEEKR Netherlands and its dealer partners.

The role is responsible for steering the dealer's wholesale-to-retail conversion and maximizing retail sales performance. Acting as the single point of contact for all dealer-related business topics, the DBP has clear ownership of sales results, commercial execution, and 360-degree dealer performance management.

This is what you will do

Key Responsibilities – Dealer Commercial Management & Sales Performance

Own and drive retail sales performance across assigned dealers, ensuring achievement of volume, mix, and revenue targets

Translate wholesale objectives into retail actions, securing a healthy stock flow and fast retail turn

Set, track, and challenge dealer retail targets, including order intake, deliveries, and pipeline conversion

Actively manage dealer funnels, stock positions, demo fleets, and vehicle aging

Initiate and execute commercial countermeasures to close performance gaps

Single Point of Contact for Dealer Business

Serve as the first and central point of contact for all dealer-related topics with a strong sales focus

Coordinate dealer topics across internal stakeholders such as Sales Operations, Marketing, Finance, Aftersales, and HQ

Ensure fast resolution of dealer questions and issues while maintaining a high-quality dealer experience

Stakeholder management within Zeekr to ensure business growth (e.g., funding, capacity management)

Retail Execution & Go-to-Market

Drive execution of national and local sales campaigns, incentives, and promotions at the dealer level

Ensure consistent application of ZEEKR pricing, incentive, and commercial guidelines

Support product launches and new initiatives with clear dealer readiness and retail focus

Monitor market trends and competitor activit,y and feed insights back into the commercial strategy

Dealer Performance Reviews & Governance

Lead regular dealer business reviews focused on retail KPIs, funnel health, and action planning

Challenge dealer performance using data-driven insights and benchmarks

Support onboarding and ramp-up of new dealers in cooperation with HQ and local teams

Ensure compliance with ZEEKR standards, policies, and contractual agreements

Key Performance Indicators

Retail sales volume and target achievement

Wholesale-to-retail conversion speed

Dealer funnel quality and conversion rates

Stock turnover and aging

Campaign and incentive effectiveness

Dealer satisfaction and engagement

Customer Satisfaction

To be successful in the role you will demonstrate:

8–12+ years of experience in automotive sales, dealer management, or retail network roles

Proven experience in dealer wholesale, retail sales steering, or field sales management

Strong understanding of dealer economics, retail operations, and sales funnels

Experience in EV, premium automotive, or fast-scaling environments is an advantage

Strong commercial and sales mindset with hands‑on execution capability

Excellent stakeholder and relationship management skills

Data‑driven approach to performance management and decision‑making

Ability to challenge and coach dealer partners constructively

Fluent in Dutch and English

To thrive at Zeekr we believe that you have the courage to lead with trust and care and you don’t mind getting your hands dirty. You are highly innovative and have a great ability to adapt and perform in a constantly changing, fast‑paced, highly demanding work environment. Like us, you believe it’s important to have a passion to work in an international and multicultural environment with the desire and ability to embrace the diversity of people, perspectives, and styles.

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