Director, Performance Marketing & Digital Content

Overview

A great experience starts with you! Join our team to help create and develop the future of live entertainment and sports in Orange County. Once you've had a chance to explore our current open positions, apply to the ones you feel best suit you. As an applicant, you can always see your application status in your profile.

Mission:
To enrich the lives in our community through shared experiences, welcoming spaces, and responsible actions.

Vision:
We will be the social and entertainment center of Orange County – a place where the cultural kaleidoscope of the region converges and connects. Our vibrant, rich collection of experiences will celebrate the diversity of our community.

Values:
Be Safe | Do the Right Thing | Be Generous | Include Everyone | Make it Easy | Be Bold

Job Title:

Director, Performance Marketing & Digital Content

Pay Details:
The annual base salary range for this position in California is $125,000 to $150,000 per year. The starting pay for the successful candidate depends on various job-related factors, including but not limited to location, knowledge, skills, experience, education/training, internal value, peer equity, external market demands, and organizational considerations.

• Oversees digital performance marketing strategy and content development across paid, print, OOH channels. Serves as a strong voice in how owned and earned media can support lead growth. Responsible for driving engagement, traffic, and conversion across digital platforms.
• Lead digital performance strategy across search, SEO, display, social, and programmatic channels
• Manage content strategy needs for paid media planning, digital campaigns and website optimization
• Understands and manages different audience types for business goals inclusive of special events, venue ticket sales, B2B leasing needs, and general brand awareness
• Oversee data-driven creative testing, targeting, and audience segmentation
• Analyze campaign performance and optimize in real time; develop reports summarizing spend, reach, and impact
• Supervise internal and agency resources for media planning and creative production
• Perform other duties as assigned

• 10+ years in performance marketing and digital strategy
• Expertise in performance media, analytics, and cross-channel optimization
• Expertise in digital platforms (Google, Meta, programmatic) and traditional channels
• Strong understanding of digital creative, UX, and audience behavior
• Proven experience managing agencies and digital production workflows

Education – Bachelor’s Degree

Experience Required - 10+ Year

This position is on-site.

JM2026

OC Sports & Entertainment, LLC

We are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and team members without regard to race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, parental status, military service, medical condition or any protected category prohibited by local, state or federal laws.

We are firm believers that diversity and inclusion among our team members are critical to our success, and we seek to recruit, develop, and retain the most talented people from a diverse candidate pool.

Thanks for your interest in becoming part of OCVIBE!