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Lifecycle Marketing Automation Specialist
Job in
Appleton, Outagamie County, Wisconsin, 54914, USA
Listed on 2026-07-23
Listing for:
Illinois Tool Works (ITW Welding)
Full Time
position Listed on 2026-07-23
Job specializations:
-
Education / Teaching
Digital Marketing
Job Description & How to Apply Below
ITW Welding is seeking a Marketing Automation Specialist to advance automation capabilities across email, web, CRM, and sales channels. The role drives automated programs for engagement, lead generation, onboarding, and retention, working with Central Marketing, divisional teams, analytics, and external agencies to operationalize strategies.
The candidate will optimize segmentation, lead scoring, and journeys, ensuring QA and documentation, while collaborating across marketing and sales to
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