Copywriter

## Copywriter Apply locations:
Wisconsin time type:
Full time posted on:
Posted 7 Days Agojob requisition :
JR100045
*
* Job Description:

**** Job Summary
** The Copywriter partners with cross-functional teams to concept, write, and execute compelling messaging across print, digital, and social media channels. This role develops both long-form and short-form content tailored to channel, audience, and objective, while ensuring a consistent brand voice. The Copywriter applies modern tools, including AI-assisted workflows, to improve content quality, efficiency, and scalability. A strong understanding of content strategy, audience engagement, and regulated marketing environments is essential.
*
* Hours:

** 8:00am-4:30pm Monday-Friday
*
* Location:

** Palmyra, WI (Hybrid)
** Essential Functions**##
** Content Development & Project Execution
*** Manage multiple writing projects from concept through final delivery
* Brainstorm, develop, and present messaging solutions aligned to brand strategy
* Write and refine long-form content (e.g., web pages, educational materials, campaigns) and short-form content (e.g., headlines, ads, social posts, email copy)
* Develop copy across formats including print collateral, digital experiences, campaigns, and product launches
* Collaborate closely with marketing, brand, design, and external partners
* Communicate project status, timelines, and feedback clearly
* Maintain accurate records of drafts, revisions, approvals, and project documentation
* Balance multiple projects while meeting deadlines and maintaining high content standards###
** Multi-Channel Content Development
*** Develop content for print, digital, and social channels, ensuring alignment to channel best practices
* Adapt messaging across formats and channels to meet audience needs and communication goals
* Write content ranging from high-impact, concise messaging to more detailed, educational or narrative-driven copy
* Support marketing objectives through clear, engaging, and strategically aligned content###
** Campaign & Brand Messaging
*** Contribute to integrated marketing campaigns across multiple channels
* Partner with designers to align copy and visuals for cohesive communication
* Develop headlines, taglines, and campaign concepts that drive engagement and response
* Translate complex, technical, or scientific information into clear, compelling messaging
* Ensure messaging consistency across all customer touchpoints
* Tell the brand story in a way that builds awareness, trust, and loyalty###
** Content Strategy, Research & Compliance
*** Conduct research and interviews to ensure content accuracy and credibility
* Interpret project objectives and creative briefs to deliver effective messaging
* Apply and uphold brand voice, tone, and internal style guidelines
* Proofread and edit content to ensure clarity, consistency, grammar, and factual accuracy
* Monitor performance metrics such as engagement, traffic, and conversion
* Ensure all content complies with regulatory, legal, and industry requirements
* Create content aligned with established style standards (e.g., AP style or internal guidelines)###
** AI, Tools & Emerging Technology
*** Leverage AI-powered tools to improve ideation, drafting, editing, and optimization
* Apply AI responsibly while maintaining brand integrity, accuracy, and compliance
* Continuously explore emerging content tools, trends, and technologies
* Recommend process improvements that increase content efficiency and effectiveness###
** Brand Stewardship
*** Ensure consistent application of brand voice and messaging across all deliverables
* Adhere to corporate values and brand guidelines
* Identify opportunities to strengthen and evolve the brand voice system
*
* Qualifications:

*
* Education:

* Bachelor’s degree in English, Journalism, Communications or related field preferred
* Combination of education and experience considered
** Certifications/Licenses:
*** N/A
*
* Experience:

*** 3–6+ years of copywriting experience in marketing, advertising, or related field
* Demonstrated experience in print, digital, and social media content development
* Experience with campaign development, product marketing, and brand storytelling
*…