Public Relations & Marketing Associate

Scheels Company Goal: Our goal is to be the best retailer in the USA in the eyes and minds of our customers, associates, and business partners.

Scheels Company Goal: Our goal is to be the best retailer in the USA in the eyes and minds of our customers, associates, and business partners.

• Delivering a Personalized WOW Customer Experience
• Every customer interaction is an opportunity to exceed expectations
• We focus on making every visit memorable, personalized, and impactful
• Having a Team-First, Winning Mentality
• We succeed together by supporting one another and celebrating team wins
• Collaboration and unity drive our performance and customer experience
• Learning and Adapting to Constant Change
• We embrace growth, innovation, and feedback
• Change is not a barrier–it’s a catalyst for improvement and excellence
• Taking Pride in Our Work and Thinking Like Owners
• Every task matters, and we take full responsibility for the results
• Ownership means accountability, care, and drive to go above and beyond
• Expecting Honesty and Integrity in All That We Do
• Trust is the foundation of our relationships–with customers and with each other
• We act with transparency, fairness, and respect at all times

• Social Media:
  • Produce high impact and high quality content for social platforms, leveraging advanced editing to highlight technical product features and reinforce the distinctive SCHEELS brand aesthetic.
  • Streamline the creation of expert-led content by effectively managing all pre-production logistics from identifying key product launches to organizing fast-paced shot lists that minimize disruption to store operations.
  • Successfully follow and create content for campaigns led by SCHEELS Campus.
  • Understand both predictive and recapping analytical data pertaining to social media.
  • Knowledge of social media platforms and SCHEELS digital marketing best practices.
  • Manages public relations between SCHEELS and our customers via multiple internet platforms.
  • Understand the SCHEELS brand and event marketing strategies.
  • Must have experience with Adobe Premier and Adobe Lightroom.

• Welcome, greet and address customers in a friendly and courteous manner while providing prompt and outstanding services both in-store and during off-site events.
• Strong knowledge of SCHEELS policies and applicable laws.
• Identify and direct local community outreach opportunities including Helping Hands, United Way and the SCHEELS Gives Back Program.
• Serve as a representative of SCHEELS at partner events by upholding the highest standards in conduct and appearance.
• Foster and create partnerships through donations while managing the store donation budget.
• Must have strong oral and written communication, while exercising sound judgement and tact as it relates to interactions with customers, SCHEELS associates and the community.
• Ability to be organized, multitask and maintain all aspects of social media and donations. Professional in appearance and attitude.
• Embrace and embody the SCHEELS brand and culture acting as a passionate ambassador to cultivate our community through social media platforms and donations.
• Assists and Aids the Event Coordinator for annual budget strategy and Events.
• Ability to work assigned schedules which may include varied hours evenings, weekends and holidays. Schedule will include 2-3 weekend days, and 2-3 week nights per month including occasional travel/overnight stays.
• Must possess a valid driver's license.

• The ideal candidate will have a bachelor’s degree in business, marketing, or a related field; 2-5 years of related experience, or an equivalent combination of education and experience
• Must have experience with Adobe Premier and Adobe Lightroom.

Must be able to sit, stand, bend at the waist, climb, stoop, kneel, crouch, reach, walk, push/pull, lift, talk, and hear with or without reasonable accommodation.

Medium work – Exerting up to 50 pounds of force occasionally, and/or 30 pounds of force frequently, and/or up to 10 pounds of force constantly to move objects.

Scheels cares about the health and safety…