Senior Product Marketing Manager, Global Monitoring Services

Welcome to Planet. We believe in using space to help life on Earth.

Planet designs, builds, and operates the largest constellation of imaging satellites in history. This constellation delivers an unprecedented dataset of empirical information via a revolutionary cloud-based platform to authoritative figures in commercial, environmental, and humanitarian sectors. We are both a space company and data company all rolled into one.

Customers and users across the globe use Planet's data to develop new technologies, drive revenue, power research, and solve our world's toughest obstacles.

As we control every component of hardware design, manufacturing, data processing, and software engineering, our office is a truly inspiring mix of experts from a variety of domains.

We have a people-centric approach toward culture and community and we strive to iterate in a way that puts our team members first and prepares our company for growth. Join Planet and be a part of our mission to change the way people see the world.

Planet is a global company with employees working remotely world wide and joining us from offices in San Francisco, Washington DC, Germany, Austria, Slovenia, and The Netherlands.

Planet is looking for a Senior Product Marketing Manager to lead marketing for our Global Monitoring Solutions. This portfolio serves defense, intelligence, and government customers who need to understand what is changing across large areas over time - built on Planet's daily broad area monitoring and pattern of life analysis.

This role asks for real depth in the mission. You'll need to understand the people involved in this work - intelligence analysts, operations managers, and senior political and military leadership - and what they're trying to accomplish. That understanding is what shapes our messaging and what we bring back to Product to inform where the roadmap should go. You'll partner closely with Industry Marketing, Product, Sales, and Enablement, and you'll often be the person in the room who can translate between the technology and the mission.

This is a full-time, hybrid role which will require you to work from our San Francisco or Washington, D.C. office 3 days per week.

• Own the marketing plan for solutions already in the market, and lead strategy and launch for new ones, partnering with Marketing, Sales, and Enablement across the lifecycle.
• Develop the value proposition, messaging frameworks, and ICPs that align our GTM teams and speak to customers, in language they can see themselves in.
• Show how these solutions fit together and connect to the rest of Planet, and keep that clear as the portfolio grows.
• Continuously assess and improve positioning, campaigns, content, and sales effectiveness in close partnership with our GTM teams.
• Work hand-in-hand with Product, bringing customer, competitive, and market insight that sharpens how we compete.
• Build deep knowledge of the portfolio - how analysis is produced and delivered, the integration paths into customer workflows, and the roadmap - so you can explain it clearly to customer-facing teams.
• Maintain a library of product assets - solution briefs, pitch decks, battle cards, objection handling, customer vignettes, and narrative-driven collateral - that are current, compelling, and highly usable for customer-facing teams.

• 6+ years of relevant product marketing experience with a Bachelor's degree (or equivalent experience) in B2G or B2B categories, demonstrating a strong understanding of how government and defense customers evaluate, procure, and decide.
• Track record of engaging hard-to-reach buyers with modern storytelling - video, customer-led narrative, formats built for how people actually consume content - and ability to tell a compelling story inside the constraints this market comes with.
• An AI-native builder mindset; you actively leverage AI tools in your day-to-day workflow to generate messaging, build solutions, and accelerate execution.
• Track record positioning and marketing B2B/enterprise products, specifically bringing zero-to-one AI or highly technical SaaS products to market.
• Experience partnering with product, sales, and executive stakeholders and communicating across leadership.
• Excellent organizational skills, self-starter with ability to collaborate across departments.

• Direct experience with maritime domain awareness, ISR, GEOINT, or persistent monitoring mission areas.
• Proven ability to articulate complex…