BDR, Federal Sales

Better Up is hiring a Business Development Representative to support and expand our Government practice. This role is designed for individuals who have developed a strong foundation in business development and are ready to take on greater ownership of account strategy, relationship development, and pipeline creation.

We are a hybrid company with a focus on in‑person collaboration when necessary. Employees are expected to be available to work from one of our office hubs at least two days per week, or eight days per month. Our US hub locations include:
Austin, TX;
New York City, NY;
San Francisco, CA; and the Washington, DC metro area.

• Own pipeline generation within a defined set of Government accounts or agencies, aligned to territory strategy
• Map and prioritize buying groups, including program leaders, HR stakeholders, contracting officers, and budget owners
• Develop and execute targeted outreach strategies based on agency priorities, mission needs, and funding dynamics
• Build and nurture relationships with key stakeholders across Government agencies through multi‑threaded engagement
• Partner with Account Executives on account planning and early‑stage capture strategy, contributing insights that shape deal development
• Identify entry points via contracts, partners, and vehicles (e.g., existing contract pathways, small business partners, etc.)
• Leverage events, industry days, and ecosystem relationships to create access and build pipeline
• Consistently generate high‑quality meetings and early‑stage opportunities aligned to strategic accounts
• Maintain accurate pipeline, account intelligence, and activity tracking in Salesforce

• Independently generating qualified pipeline within complex Government accounts
• Demonstrating a strong understanding of agency structures, missions, and procurement pathways
• Acting as a trusted partner to AEs, contributing to account strategy and opportunity development

• 2–5 years of experience in business development, SDR/BDR, or sales roles, preferably in SaaS, consulting, or enterprise solutions
• Direct experience selling into or supporting sales efforts within Government
• Working knowledge of Government procurement processes, including contract vehicles, acquisition cycles, and budget timelines
• Experience researching and navigating Government agencies, program offices, and buying centers
• Demonstrated ability to prospect into complex organizations and generate meetings with senior stakeholders
• Familiarity with capture management concepts (e.g., stakeholder mapping, opportunity shaping) is a strong plus
• Strong communication skills, with the ability to engage credibly with mid- to senior‑level government stakeholders
• Highly organized, self‑directed, and comfortable managing multiple accounts and outreach strategies
• Experience using Salesforce, Linked In Sales Navigator, Gov Win, or similar tools is a plus
• A growth mindset and a passion for learning and development

• Access to Better Up coaching; one for you and one for a friend or family member
• A competitive compensation plan with opportunity for advancement
• Medical, dental, and vision insurance
• Flexible paid time off
• Year‑round charitable contribution of your choice on behalf of Better Up
• 401(k) self contribution

We are dedicated to building diverse teams that fuel an authentic workplace and sense of belonging for each and every employee. We know applying for a job can be intimidating; please don’t hesitate to reach out — we encourage everyone interested in joining us to apply.

Better Up Inc. provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, disability, genetics, gender, sexual orientation, age, marital status, veteran status. In addition to federal law requirements, Better Up Inc. complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer,…