Commercial Development Manager - Tollhouse Cookie Dough

Key Responsibilities

• Accountable for achieving sales volume, market share growth, and trade spend targets for assigned categories/segments.
• Integrate internal priorities and insights into actionable commercial strategies.
• Co-create 4P strategies (Product, Price, Promotion, Placement) in partnership with cross-functional teams.
• Leverage consumer and shopper insights to inform planning and execution.
• Champion a culture of insight-driven decision-making and continuous learning.
• Develop and refine channel strategies that reflect market dynamics and growth opportunities.
• Ensure channel strategies are integrated into customer plans and innovation pipelines.
• Partner with Strategic Planning Managers to align channel priorities with long-term strategic goals.
• Support the development and refinement of customer segmentation models to prioritize strategic partnerships.
• Collaborate with Sales function on building Key Customer MBS strategies, including e-commerce and gateway partners.
• Ensure customer plans are integrated with innovation pipelines and portfolio strategies.

• Accountable for achieving sales volume, market share growth, and trade spend targets for assigned categories/segments.

• Integrate internal priorities and insights into actionable commercial strategies.
• Co-create 4P strategies (Product, Price, Promotion, Placement) in partnership with cross-functional teams.
• Leverage consumer and shopper insights to inform planning and execution.
• Champion a culture of insight-driven decision-making and continuous learning.

• Develop and refine channel strategies that reflect market dynamics and growth opportunities.
• Ensure channel strategies are integrated into customer plans and innovation pipelines.
• Partner with Strategic Planning Managers to align channel priorities with long-term strategic goals.

• Support the development and refinement of customer segmentation models to prioritize strategic partnerships.
• Collaborate with Sales function on building Key Customer MBS strategies, including e-commerce and gateway partners.
• Ensure customer plans are integrated with innovation pipelines and portfolio strategies.

• Lead the creation and deployment of Commercial Action Plans (CAP) to enable execution across national and channel plans.
• Facilitate Align Sessions to ensure cross-functional alignment on priorities and executional tactics.
• Translate long-range strategies into short- and midterm commercial plans that reflect both internal priorities and external market dynamics.
• Develop and execute New Item Execution Plans, integrating brand objectives, growth drivers, and activation tactics into CAPs.

• Drive omni-channel planning and activation, ensuring consistency and relevance across physical and digital touchpoints.
• Partner with Sales, Marketing, and Supply Chain to ensure seamless execution of channel strategies.
• Build and maintain an omni-channel strategy and execution playbook.

• Contribute to the creation & execution of multi-year distribution strategies that prioritize growth opportunities.
• Support governance and feedback loops to ensure continuous improvement and responsiveness to market shifts.

• Own and drive growth for assigned categories, ensuring strategies and plans deliver sustainable market share and revenue expansion.

• Collaborate with Strategic Planning Managers on MBP/IBP building blocks and content.
• Serve as a key liaison between Commercial Development and functions including Sales, Marketing, Finance, and Supply Chain.
• Ensure strategic alignment and executional readiness across teams.
• Establish regular touchpoints with key stakeholders to drive collaboration and accountability.

• Coach junior team members in strategic thinking, planning discipline, and cross-functional collaboration.
• Foster a growth mindset and continuous improvement of culture within the team.

• Minimum 4 years of experience in Sales or Marketing preferred.
• Bachelor’s degree required.
• Ability to collaborate effectively in cross-functional environments.
• Knowledge of core business processes (e.g., Sales/Distribution, Customer Planning and Leading, Financial Reporting, Training, HR Policies, Traceability, Quality Fundamentals).
• Knowledge of Strategic and…