Social Media Manager and Content Creator

Title

Social Media Manager and Content Creator (remote)

Operations/Marketing and Communications

Exempt

Director of Marketing & Digital Engagement

None

Remote. United States-based location required

The Conservation Fund protects the land that sustains us all. We are in the business of conservation, creating innovative solutions that drive nature‑based action in all 50 states for climate protection, vibrant communities and sustainable economies. We apply effective strategies, efficient financing approaches, and enduring government, community and private partnerships to protect millions of acres of America’s natural land, cultural sites, recreation areas and working forests and farms.

To learn more, visit (Use the "Apply for this Job" box below)..

The Social Media Manager & Content Creator will work closely with the Director of Marketing and Digital Engagement to establish the strategy of The Conservation Fund’s social media presence across platforms and execute on the day‑to‑day implementation of this strategy. This role blends creativity with strategic thinking, producing compelling content that elevates The Conservation Fund’s mission, engages supporters, and drives awareness of our impact.

The ideal candidate is passionate about social media and is a nimble creator and storyteller — someone who can own the content process from idea to publication, collaborating across the department to ensure accurate and on‑brand storytelling that brings conservation work to life through short‑form video, graphics, and community engagement.

To perform this job successfully, you must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions.

• Develop and execute a comprehensive social media strategy that supports organizational goals, brand positioning, fundraising, and community engagement.
• Manage day‑to‑day posting and community management across core channels (Instagram, Facebook, Linked In, X, Threads, You Tube, Tik Tok).
• Oversee the content strategy and posting calendars, ensuring content is timely, engaging, and aligned with major milestones, campaigns, and conservation wins.
• Monitor platform performance and algorithm trends; recommend adjustments to maximize reach and engagement.

• Collaborate with program staff, writers, and designers to translate complex conservation work into accessible, compelling stories.
• Produce high‑quality, original content — including short‑form videos, photos, graphics, stories, and copy.
• Provide guidance to field videographers on capturing engaging social content during site visits; light video editing of this footage to bring conservation projects to life on social.
• Develop visual concepts for posts, reels, carousels, and campaigns using brand guidelines and best practices.

• Serve as the primary voice of The Conservation Fund across social platforms — responding to comments, messages, and community interactions in a timely, brand‑appropriate manner.
• Cultivate positive relationships with partner organizations and influencers through cross‑promotion and social engagement.
• Ensure The Conservation Fund maintains a strong, consistent, and approachable voice that reflects our mission and values.

• Track KPIs and platform insights; prepare monthly performance reports with learnings and recommendations.
• Use data to refine content strategy and identify opportunities for growth, engagement, and audience development.
• Monitor competitor and peer organizations’ activity to keep The Conservation Fund at the forefront of nonprofit digital storytelling.

• 4+ years of experience managing social media for a brand, nonprofit, or large organization.
• Proven experience creating results‑driven content for Facebook, Linked In, Instagram, Tik Tok, and other platforms — especially short‑form video and mobile‑first assets.
• Strong writing and…