Senior Digital Marketing Analyst

About Stand Together

Stand Together is a philanthropic community that helps America’s boldest changemakers tackle the root causes of our country’s biggest problems, from education to the economy, broken communities, and toxic division, among dozens of other pressing issues. We provide our partners with access to resources including funding, thought leadership, a network of peers, and a playbook for applying proven principles to transform lives and society.

Stand Together is a dynamic and mission‑driven organization committed to driving positive social change and empowering individuals to overcome barriers. Join our team and be part of a collaborative community that values innovation, personal responsibility, and the power of bottom‑up solutions. Together, we will create a society that fosters opportunity, dignity, and well‑being for all.

As a Senior Digital Marketing Analyst, you will be a strategic resource, fostering data‑driven decisions and actionable insights that help Stand Together identify, educate, and mobilize a growing community of social entrepreneurs and leaders. Your expertise in content performance and customer journey analytics and your ability to craft clear, actionable insights for executive audiences will be critical in optimizing our decisions and learnings around content, journeys, and cross‑media tactics and campaigns.

• Work with business and capability leaders from Brand, Marketing Strategy, and other Digital marketing leads to establish and execute analytic measurement plans that capture critical data points along customer journeys and various cross‑media tactics on our key initiatives.
• Collaborate with other leaders and independently conduct data analysis to address critical business questions. Using your expertise in data storytelling and visualization, you will distill complex information into actionable insights that “connect the dots” for senior leaders, driving key decisions and outcomes. You will regularly share progress and insights through weekly, monthly, and post‑project recaps with leadership across the Marketing and Communications organization (MARCOMMS) and our partners.
• Use data from multiple marketing sources (e.g. Ad Platform Data, Google Analytics 4, Email, Segment,…) and leverage the latest cloud databases (Snowflake and Big Query), and data visualization tools (Tableau) to create analysis, reports, and dashboards, that help communicate, educate, and connect stakeholders to trends, key learnings, and insights that help evaluate results.
• Lead tag management across all Stand Together web properties using Google Tag Manager — including new container setup, GA4 implementation, marketing pixel deployment, and rigorous testing and QA. You'll be the primary owner of GA4 configuration and will ensure data collection is accurate, complete, and fit for purpose across all measurement use cases.

• Strategic Data Storyteller — Excel at distilling complex data into simplified, actionable insights. Your clear and concise narratives enable senior leaders to easily grasp the key takeaways from our digital efforts.
• Analytics Partner and Advisor — Collaborate with subject matter experts as driven by individual project needs to objectively identify and highlight key learnings around content, both paid and organic digital and community building activities.
• GA4 And Tag Management Expert — Deep, hands‑on experience with Google Analytics 4, both configuration and analysis, and highly proficient in Google Tag Manager.
• Master Of Content Analytics — Proven track record of analyzing content performance across various channels, including web, email, and social media.
• Team Player and Growth Advocate — Work within the team and with customer stakeholders to help identify opportunities to improve services, provide deeper analysis, and suggest enhancements that promote stakeholder value and efficient measurement.

• Bachelor’s or advanced degree in marketing, data science, statistics, or a related field.
• At least 6 years in digital/content marketing analytics, business intelligence, or similar roles.
• Demonstrated…