Social Media Associate - CoStar Group - Arlington, VA

US-VA Arlington

Full time

R39618

Social Media Associate
- CoStar Group
- Arlington, VA

Job Description

** Who is *
* ** CoStar**  ** Group?  *
* CoStar Group (NASDAQ: CSGP) is a leading global provider of commercial and residential real estate information, analytics, and online marketplaces.  Included in the S&P 500 Index, CoStar Group is on a mission to digitize the world's real estate, empowering all people to discover properties, insights and connections that improve their businesses and lives.   

We have been living and breathing the world of real estate information and online marketplaces for over 35 years, giving us the perspective to create truly unique and valuable offerings to our customers.  We've continually refined, transformed and perfected our approach to our business, creating a language that has become standard in our industry, for our customers, and even our competitors.  We continue that effort today and are always working to improve and drive innovation. 

This is how we deliver for our customers, our employees, and investors.  By equipping the brightest minds with the best resources available, we provide an invaluable edge in real estate.  

** Role*
* ** Overview**  **:
Social Media Associate*
* _Arlington, VA | In office, Monday-Friday_  

The Social Media Associate owns social media community management, listening, and performance reporting for CoStar Group and CoStar. This role protects and enhances brand reputation, strengthens customer relationships, and generates the insights that power organic content, boosting (paid social), and employee advocacy strategy across the parent company and flagship product.

** Responsibilities*
* ** Community Management:*
* + Monitor and engage with CoStar Group and CoStar's socialmediacommunities across platforms daily, including comments, DMs, mentions and tags.

+ Implement strategies to grow and nurture online audience engagement that reinforce our brand voice.

+ Respond to community inquiries and feedback promptly and professionally, proactively identifying opportunities for deeper engagement.

+ Escalate product- or service-related questions to the appropriate internal stakeholders and track resolution.

+ Monitor daily media coverage and translate relevant coverage into timely socialmediaengagement or content opportunities.

+ Support and help refine the team's social media moderation and crisis management protocols.

+ Strategically follow employee advocates, clients, prospects,and community partners.

+ Monitor compliance with social media guidelines and escalate brand risk as needed.

** Social Lis*
* ** t*
* ** ening**  **:*
* + Monitor socialmediaconversations to surface decision-ready insights for marketing, sales,product, HR, and analytics teams.

+ Build andmaintainlisteningqueries, refining them regularly to ensure accurate, high-signal data capture.

+ Partner with social media and analytics teams to connect listening insights to strategic contentfeedbackloops.

** Reporting*
* ** and Insights**  **:*
* + Track and analyze community engagement and listeningmetrics, delivering insights to improve strategy.

+ Monitor organic social media content performance and surface recommendations for optimization.

+ Reconcile and analyzeboosting (paid social) campaign performance and audience datato informoptimizations.

+ Organize Employee Advocacyusers into teams andgroups to streamline reporting.

+ Measure employee advocacy program effectiveness and recommend improvements to reach and participation.

+ Develop and driveconsistentreporting cadence:weeklyteamchatstandups, monthly management reports, and quarterly business reviews.

** Cross-Functional Collaboration*
* + Proactivelymonitorand shareplatform updates and emerging social media trends to ensure social media community management, social listening, and reporting strategiesremainaligned with current best practices.

+ Support social media team with organic social, boosting (paid social), and employee advocacysurges and coverage as needed.

** Basic Qualifications*
* + Bachelor's degree in Marketing, Communications, Journalism, Public Relations, Sociology, Psychology, English, or a related field,from an accredited, not-for-profit, in…