Product Marketing Manager, Homes.com

Product Marketing Manager,

Job Description

CoStar Group is a leading global provider of commercial and residential real estate information, analytics, and online marketplaces. Included in the S&P 500 Index, CoStar Group is on a mission to digitize the world's real estate, empowering all people to discover properties, insights and connections that improve their businesses and lives.

We have been living and breathing the world of real estate information and online marketplaces for over 35 years, giving us the perspective to create truly unique and valuable offerings to our customers. We've continually refined, transformed and perfected our approach to our business, creating a language that has become standard in our industry, for our customers, and even our competitors.

We continue that effort today and are always working to improve and drive innovation. This is how we deliver for our customers, our employees, and investors. By equipping the brightest minds with the best resources available, we provide an invaluable edge in real estate.

is reimagining the home search experience for consumers and agents alike. We are empowering people to discover homes, share insights and make connections on their terms - disrupting a multi-billion industry.

Already one of the fastest growing real estate portals in the industry, we are driven to be #1. Just ask Brad Bellflower, Chief Change Officer at  After its acquisition in 2014,  quickly turned into the most popular place to find a place. Proven success at the highest level - and we're doing it again with the new

is growing quickly and we're looking for a powerhouse Senior Product Marketing Manager, based in Arlington, VA, to accelerate our growth.  is a CoStar Group company with 20+ years' experience in leading and growing digital marketplaces. We pride ourselves on continually improving, innovating, and setting the standard for property search and marketing experiences. With  we're building a brand on the cusp of defining the industry.

We're looking for big thinkers, brave leaders, and creative advertising wizards ready to influence a new age of home buying within a tried-and-true, award-winning company.

** What We Are Looking For:*
* We are looking for an unstoppable product marketing manager to join our product management team. The Product Marketing Manager will bring the new  products and features to market, team up with our sales team to create insights and advantages that win deals. You will work with Product Managers, Marketing, and Sales to ensure that we effectively communicate the current and future value of  industry leading digital advertising solutions.

Will build product launch strategies, develop sales enablement content, and drive customer engagement through ongoing marketing programs. You are well versed in Product Marketing and have a passion for content and writing. You are highly collaborative and are excited by the challenge of working cross-functionally at a fast-paced company.

This position is located in Arlington, VA and is in office Monday through Friday.

** RESPONSIBILITIES:*
* + Develop positioning and messaging for the  products

+ Work with the product management team to shape the product roadmap and go-to-market strategy

+ Manage platform product releases, including product launches and all collateral to support internal education and customer adoption

+ Research and understand buyer personas to ensure the product is designed and delivered to create value

+ Translate product functionality and technical details into user benefit and value

+ Conduct ongoing competitive analysis along with market and customer research.

+ Assist the development and optimization of multi-channel, integrated marketing campaigns that successfully engage clients and prospects including brokers and agents

+ Coordinate focus groups, client interviews and client testimonials

+ Support the events team with major sales and industry events

*
* BASIC QUALIFICATIONS:

*
* + Bachelor's degree from an accredited, in-person, not-for-profit University or College

+ 5+ years of relevant experience in B2B or B2C product marketing; residential is a plus

+ Experience developing…