Senior Manager, Internal Communications

We're looking for a Sr. Manager, Internal Employee Communications to lead internal, employee-facing communications for our growing organization. You'll partner closely with HR, Operations, Brand, and executive stakeholders — as well as our Field Director of Operations and Communications, who owns studio-facing communications and execution — to make sure every employee understands what's happening across the business and why it matters to them.

This role is ideal for a communicator who knows how to translate strategy into clear, motivating messages, and who understands the mechanics of activation: getting the right message to the right audience, through the right channel, at the right time — not just writing and sending.

This is a newly created role, and you'll be building the internal employee communications function. You'll operate as a team of one, serving as both strategist and hands-on executor, with the opportunity to shape what our broader communications capability looks like as the company grows.

• Own the internal communications strategy and calendar, ensuring consistent, timely, and clear messaging across the company
• Partner with HR, Operations, and business leaders to translate organizational priorities, changes, and initiatives into employee-ready communications
• Draft and manage executive communications, including leadership messages, town halls, and other employee forums
• Build and maintain enterprise-wide communication channels and cadences, partnering with the Director of Operations and Communications to ensure alignment when messages need to reach studio teams
• Develop change management communications to support new initiatives, policy updates, and organizational changes
• Measure the effectiveness of internal communications (improvement in eNPS, open rates, engagement, feedback) and iterate based on data
• Act as a trusted advisor to stakeholders across the business, helping them think through how and when to communicate, not just what
• In partnership with our Brand Team, manage internal crisis and/or sensitive communications with sound judgment and discretion
• Use internal communications as a tool to reinforce culture and values — celebrating wins, milestones, and the stories that make our mission tangible, not just relaying operational updates
• Partner with HR and leadership to strengthen our employee experience and engagement through communications — helping employees feel connected to the business and to each other, especially across a distributed workforce
• Ensure brand voice and tone consistency across all internal messaging, partnering with Brand to keep internal messaging aligned with external brand positioning
• Define and evolve a distinct voice for employee communications — one that feels authentic to our culture and resonates across the organization, rather than defaulting to generic corporate-speak

• 5-8 years of experience in internal/employee communications, corporate communications, or a related field
• Proven experience partnering with HR and senior leaders on organizational communications
• Strong writing and editing skills, with the ability to adapt tone for different audiences across a corporate and field-based organization
• Experience building and executing communication plans across multiple channels, and partnering effectively with adjacent communications functions (e.g., field/frontline comms) to keep messaging aligned
• Comfort working in a fast-paced, multi-location or distributed business (retail, fitness, hospitality, or similar preferred)
• A genuine point of view on culture and employee experience — you see communications as a way to build connection and belonging, not just deliver information
• Strong project management skills and ability to manage…