Manager, Digital Marketing and Audience

https://talent market.org/job-opening/ncla-manager-dmag/

About the New Civil Liberties Alliance:

You may have heard that NCLA helped bring down Chevron deference. That landmark Supreme Court victory fundamentally reshaped the relationship between Americans and the Administrative State—and we’re just getting started.

This is an exciting time to join the New Civil Liberties Alliance. NCLA brings precedent-setting litigation to enforce the Constitution’s limits on government power and has helped shape some of the nation’s most significant constitutional cases, including Relentless v. Department of Commerce (the companion case to Loper Bright), Cochran v. SEC, Murthy v. Missouri, SEC v. Jarkesy, and The Daily Wire / Texas v.

State Dept. Having achieved one of our founding objectives by helping overturn Chevron, we are now pursuing the next generation of constitutional challenges that will define the future of administrative law.

Founded in 2017 by Columbia Law School Professor Philip Hamburger, NCLA is a nonpartisan, nonprofit civil rights organization dedicated to defending and restoring the liberties secured by the U.S. Constitution. Through strategic litigation, public advocacy, and education, we challenge unlawful exercises of administrative power that threaten fundamental rights—including due process, free speech, the right to a jury trial, and the separation of powers.

As Manager of Digital Marketing and Audience Growth, you won’t simply promote an organization—you’ll help tell the story of cases that shape constitutional law, influence national debate, and protect the freedoms of millions of Americans. You’ll work alongside nationally recognized constitutional litigators and play a vital role in expanding NCLA’s reach through compelling digital content, marketing, branding, and communications. If you’re a creative communicator who wants your work to have real purpose and lasting impact, we’d love to hear from you.

Position Summary

The Manager, Digital Marketing and Audience Growth will lead the development and execution of NCLA’s digital marketing strategy to expand the organization’s reach, grow its audience, and strengthen supporter engagement. This position oversees NCLA’s website, email marketing, digital advertising, branding, and marketing analytics, with a particular focus on growing social media and email audiences. The Manager will collaborate closely with colleagues across the Communications team to advance NCLA’s mission and amplify the impact of its litigation, media outreach, and educational initiatives.

This is a full-time role based in Arlington, VA. The Manager will report to the Vice President of Communications and Marketing.

Responsibilities

Website Management and Digital Content (40%)

• Manage and continuously improve NCLA’s website, collaborating with attorneys, communications staff, and outside vendors to publish timely, accurate, engaging, and mission-focused content, including press releases, articles, videos, podcasts, event information, and other digital content.
• Identify opportunities to improve website performance, user experience, search engine optimization (SEO), accessibility, and content organization.
• Work with outside web developers and freelancers to implement enhancements, troubleshoot technical issues, and support future website initiatives.
• Help develop and execute long-term website and digital content strategies that increase visibility, audience engagement, and supporter acquisition.
• Monitor website analytics and user behavior, to identify opportunities for continuous improvement and increased conversions.
• Conduct A/B testing, and continuously optimize website content, landing pages, and user journeys to improve engagement and conversion rates.

Marketing and…