Sr. Manager, Content Marketing Producer Management

## Sr. Manager, Content Marketing Producer Management Apply:
Hybrid:
Arlington, VA:
Full time:
Posted Yesterday:
JR1000323
*
* Position Title:

** Sr. Manager, Content Marketing Producer Management
** Department:
** Multiplatform Marketing & Content
** Corporate Area:
** Digital & Marketing
** Status:
** Regular, Full time Exempt
** Manager

Title:

** Director, Content Marketing & Production
*
* Position Overview:

** PBS takes a multiplatform approach to content development, distribution, and marketing across broadcast and digital platforms. This content marketing–focused role supports the growth and engagement of digital audiences, with an emphasis on discoverability, streaming performance, and long-term content value.
The Sr. Manager, Producer Management oversees content marketing strategy and execution for general audience National Producer series, films, and priority one-off titles on digital platforms. This role is responsible for ensuring PBS national producer content is discoverable, performant, and prepared for AI-driven discovery environments through the timely delivery and governance of clips, metadata, and supporting assets.
This position plays a critical business function by reviewing and approving contractually required Content Marketing Strategy Plans and related deliverables, enabling timely producer payments and protecting PBS’s financial and strategic investment in national content. The role is essential to sustaining PBS’s ability to scale national content, meet board-level performance goals, and preserve long-term content value as discovery ecosystems continue to evolve.
** Key responsibilities will include, but are not limited to:
*** Review, approve, and manage Content Marketing Strategy Plans and related deliverables required for national producer payment, ensuring compliance with PBS requirements and protecting producer investments.
* Own the end-to-end delivery, quality, and governance of clips, metadata, and supporting assets required to support discoverability across AI-driven and emerging distribution platforms.
* Oversee content marketing strategy for national producers across the digital content lifecycle, from planning and launch through optimization, maintenance, and sun setting.
* Serve as a primary point of accountability for national producer readiness during major system transitions and platform updates, translating PBS digital requirements into clear, actionable guidance.
* Lead high-volume communications with national producers, providing day-to-day tactical support and directing systemwide messaging related to digital standards, analytics, platform changes, and compliance initiatives.
* Manage a team of full-time employees, setting priorities, overseeing workflows, and ensuring consistent execution against strategic goals.
* Collaborate cross-functionally within PBS Digital & Marketing and with partners across the organization to align national producer efforts with PBS audience, platform, and business objectives.
* Identify and mitigate operational, brand/reputational risk through consistent oversight of producer deliverables tied to funded shows and initiatives.
** Requirements for success:
*** 6 years’ experience in digital publishing, media production, or content marketing, with strong experience in web strategy, analytics, and SEO/AIO best practices.
* 3–5 years’ experience in program marketing or content production within a media company, agency, or nonprofit organization.
* Bachelor’s degree in a related field or an equivalent combination of education and experience.
* Demonstrated ability to manage complex workflows, shifting priorities, and high-volume stakeholder communications.
* Strong collaboration skills, with experience working across creative, technical, and business…