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Marketing Manager, Corporate Marketing
Job in
Arlington, Arlington County, Virginia, 22201, USA
Listed on 2026-10-05
Listing for:
Gartner, Inc.
Full Time
position Listed on 2026-10-05
Job specializations:
-
Marketing / Advertising / PR
Digital Marketing, Social Media Marketing -
IT/Tech
Digital Marketing, Social Media Marketing
Job Description & How to Apply Below
You will partner with business leaders across Gartner to support global Sales and Services teams comprising nearly 9,000 associates and which sell to and service every major function across the enterprise.
About the role:
The Social Media Manager will serve as a strategic partner within Gartner's Social Media team, part of the Content & Social team within the broader Prospect Experience organization. This role helps shape how Gartner research, campaigns, webinars, conferences, and thought leadership are discovered across social platforms and employee networks.
We're looking for a strategic and execution-focused social media professional with expertise in social strategy, employee advocacy, audience engagement, and digital amplification. The ideal candidate will bring strong editorial judgment, analytical thinking, and a passion for innovation, helping Gartner evolve alongside changing buyer behaviors, platform algorithms, and AI-driven discovery experiences.
What you will do:
Partner with the Associate Director and Social Media team to develop and execute Gartner's social media strategy across key platforms.
Manage and optimize Gartner's social channels, using audience insights and performance data to drive engagement, reach, and business impact.
Translate Gartner research, campaigns, conferences, webinars, and thought leadership into compelling, platform-native social content and experiences.
Lead and evolve Gartner's employee advocacy program, driving adoption, engagement, content distribution, and seller enablement.
Develop content strategies, audience segmentation approaches, newsletters, and amplification initiatives to maximize program effectiveness.
Partner with stakeholders across Gartner to identify new opportunities to expand social reach, advocacy participation, and content visibility.
Monitor emerging social trends, platform changes, audience behaviors, and best practices to continuously improve Gartner's social presence.
Execute testing and experimentation across content formats, distribution strategies, community engagement, and advocacy programs.
Leverage analytics and performance insights to optimize content, improve discoverability, and increase audience engagement.
Serve as a trusted advisor during high-visibility, reputation-sensitive, and rapid-response situations requiring sound judgment and platform expertise.
Support social governance, operational standards, platform management, and vendor relationships to ensure consistency and effectiveness across Gartner's global social presence.
Manage projects and initiatives from planning through execution while collaborating with cross-functional stakeholders across marketing and the business.
What you will need:
Bachelor's degree in Marketing, Communications, Journalism, Business, or a related field.
5-7 years of relevant experience with demonstrated progression in responsibility, preferably within B2B marketing, social media, or digital marketing environments.
Proven success managing large-scale social media, employee advocacy, influencer, ambassador, or thought leadership programs.
Strong understanding of Linked In and modern social media platform ecosystems.
Experience using social management, analytics, and performance measurement tools to develop and optimize audience engagement strategies.
Exceptional written…
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