Western Carolina Market Development Representative
Listed on 2026-10-05
-
Sales
Outside / Field Sales, Business Development, Account Manager, Sales Representative
Position:Western Carolina Market Development Representative
Location: Asheville, NC
Job :135-HIGH
# of Openings:1
Western Carolina Market Development Representative
Grapevine Distributors of the Carolinas is seeking an entrepreneurial, highly motivated wine and spirits sales professional to build and develop a high-opportunity territory across Western North Carolina and the Upstate South Carolina market.
This is a market development position
, not simply an account-service role. The successful candidate will be responsible for developing new business, strengthening existing relationships, increasing premium wine sales and establishing Grapevine as a leading supplier to the region's finest restaurants, country clubs, resorts, hotels and independent retailers.
Territory
The position will have a primary focus on the Highlands/Cashiers/Western North Carolina market
, supplemented by a strategically selected group of Upstate South Carolina on-premise accounts
, with the exact geographic footprint determined based on the successful candidate's residence, experience and ability to efficiently cover the territory.
The position may also have the opportunity to expand into broader Western North Carolina as the territory and company needs evolve.
The Opportunity
The Highlands/Cashiers/Western North Carolina market represents a significant growth opportunity for the right salesperson.
The market currently includes approximately 70 active buyers
, providing an established foundation of business and customer relationships from which to build.
These active buyers span some of the region's most prestigious restaurants, country clubs, resorts, hotels, hospitality properties and independent retailers
, creating a strong platform for continued growth in premium wine and spirits.
The opportunity extends well beyond maintaining the existing customer base. There is significant potential to:
Increase share of wallet within existing accounts
Increase order frequency
Expand premium wine placements
Develop new wine-list and by-the-glass opportunities
Recover dormant and lost accounts
Open new on-premise accounts
Expand Grapevine's supplier representation
Develop additional country-club and resort business
Create new wine dinner, tasting and staff-training opportunities
With approximately 70 active buyers already purchasing from Grapevine
, the foundation is firmly established. The challenge—and opportunity—is to increase the depth, frequency and quality of business across the market.
This is a territory where a highly disciplined, relationship-driven salesperson can have a meaningful impact and build substantial long-term earning potential.
Key Responsibilities
Develop and grow relationships with high-end restaurants, country clubs, resorts, hotels and independent retailers.
Open new accounts and recover inactive or lost business.
Drive premium wine sales with a focus on fine wine, luxury brands and strategic supplier portfolios.
Build and maintain effective account plans for key customers.
Conduct tastings, staff trainings, wine dinners and other account-development activities.
Establish consistent, disciplined route coverage across a geographically dispersed territory.
Work closely with suppliers and Grapevine management to develop strategic market opportunities.
Maintain accurate sales forecasts, account notes, activity reporting and business plans.
Identify opportunities to increase placements, menu features, by-the-glass programs and wine-list representation.
Develop strong relationships with buyers, beverage directors, chefs, club professionals and hospitality decision-makers.
Take ownership of territory performance and continuously identify opportunities for incremental growth.
What We Are Looking For
The ideal candidate is a builder
—someone…
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