Parks Marketing Administrative Assistant II

Under general direction of the assigned Director, independently performs a variety of complex administrative and technical duties to support goals of the Department, the Director, and the Management Team. Provides excellent customer service as liaison with other City staff and the general public. Participates in the development and administration of department policies and procedures. Prepares various administrative reports and coordinates special projects as assigned.

Essential functions are the basic job duties that an employee must be able to perform, with or without reasonable accommodation. The list of essential functions, as outlined herein, is intended to be representative of the tasks performed within this classification. The omission of a function does not preclude management from assigning essential duties not listed herein if such duties relate to the position.

In addition, specifications are intended to outline the minimum qualifications necessary for entry into the class and may not necessarily convey the qualifications of incumbents within the position.

• Performs a wide variety of complex and responsible duties to assigned department. Provides administrative/clerical support including follow-up on division assignments and activities, transmitting information, maintaining calendars, travel and meeting arrangements, keeping informed of pertinent issues and activities.

• Provides assistance to internal and external customers in researching and answering complaints and in resolving operational and administrative problems within assigned areas of responsibility. Screens assigned calls, visitors, and mail; provides information and assistance including responding to sensitive requests for information; research information related to City regulations and office policies; assists the public and other City staff in interpreting and applying City policies, procedures, codes, and ordinances;
  
  sorts and distributes mail.

• Monitors and maintains inventory of department small equipment, furnishings and office supplies. Arranges for repair of equipment and keeps reference/resource information up to date.
• Types, word processes, and proofreads a wide variety of reports, letters, memoranda, correspondence, and statistical charts, types from rough draft or verbal instruction; independently composes correspondence and reports related to assigned area of responsibility.
• Maintains accurate and up-to-date files and records for assigned areas; develops and monitors various logs, and files for current and accurate information; develops, organizes, and maintains filing systems.
• Operates a variety of office equipment including but not limited to computer, copiers, fax machine, scanner, calculator and digital camera.
• Performs other related duties as assigned by immediate supervisor.

• Reports to:
  
  Senior Operations Manager.
• Responsible for coordinating and maintaining updated messaging regarding the Department of Recreation, Parks, and Cultural Services on all media platforms, including print, social and web, as well as coordinating the bi-annual activity guidebooks for the Department
• Collaborates with Department Divisions to create marketing goals, strategies, and campaigns for each Division’s unique business needs including, but not limited to class/program registration, special events, facility milestones, Department-wide projects and initiatives, and general community engagement/awareness.
• Designs print and digital materials including brochures, catalogs, advertisements, banners, and signage using a design platform (Adobe Suite, Canva, InDesign, etc.), and coordinates the production and delivery of all materials.
• Serves as the coordinator for the Department’s bi-annual Activity Guide and coordinates inter-division collaboration, vendor sourcing and management, art direction, and content strategy.
• Generates, edits, publishes, and shares content (original text, images, video, or HTML) via the Department’s social media channels
• Engages, monitors, and responds to the community across all social platforms. Brings all urgent/critical responses to the attention of the Department’s leadership team in a timely fashion.
• Manages seasonal photo shoots with photographers for all Department programs for use in marketing materials.
• Develops, organizes, and archives Department photo collection.
• Maintains updated Department website pages, ensuring updated information, photos, and documents.
• Attends Department events for photography, videography, and social media coverage.
• Attends team meetings, trainings, and other key events.
• Performs related duties as required or assigned.

• Modern office procedures, methods, and equipment including proficiency with personal computers and Microsoft Office.
• Principles and practices of fiscal, statistical and administrative research and report preparation.
• Pertinent federal, state, and local laws, codes, and…