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Director, Programming; WKND

Job in Atlanta, Fulton County, Georgia, 30383, USA
Listing for: CNN
Full Time position
Listed on 2025-12-01
Job specializations:
  • Creative Arts/Media
    Digital Media / Production, Technical Writer
  • IT/Tech
    Digital Media / Production, Technical Writer
Job Description & How to Apply Below
Position: Director, Programming (WKND)
Your New Role

We are CNN. The world's most essential and engaging source of digital news. We are seeking a Director of Digital Programming to lead the editorial team responsible for curating and optimizing the content experience across our core digital surfaces — web, mobile web, and mobile apps — for a 24/7 global news organization. This role sits at the intersection of journalism, audience behavior, and product innovation.

The ideal candidate brings sharp editorial judgment, strong people leadership, and a data-driven mindset. You ensure our digital front doors consistently reflect the urgency, depth, and breadth of our journalism — and that they serve the evolving needs of our audiences around the clock.

Your Role Accountabilities Editorial Leadership & News Judgment
  • Lead a team of editors curating and programming the organization’s home and front-door digital experiences (web, mobile web, and app) 24/7/365
  • Exercise strong editorial judgment in real-time, particularly during high-pressure breaking news
  • Ensure content selection aligns with core editorial values while meeting the needs of users (Catch me up, Take me deeper, Entertain me)
  • Frame stories with clarity and impact, including writing or approving high-quality headlines, teases, and promotional language
  • Make sophisticated editorial decisions around content hierarchy, timing, and rotation across multiple formats (text, video, visuals)
Audience Strategy & Data-Driven Decision-Making
  • Monitor real-time analytics to guide programming decisions and adjust content placement dynamically
  • Identify patterns in audience behavior across platforms and use insights to inform both daily and long-term programming strategy
  • Partner with the Audience, Data, and Research teams to deepen understanding of audience segments and consumption habits
  • Translate metrics and insights into actionable programming strategies without compromising journalistic independence
Platform & Format Expertise
  • Maintain deep understanding of digital content consumption across desktop, mobile, and apps
  • Guide programming strategy across formats — including live video, text, audio, and visuals — ensuring each is optimized for its platform
  • Spot key live opportunities and coordinate with digital video producers to bring time-sensitive content to audiences
  • Collaborate with Product and Design teams to iterate on the UX and presentation of core content formats
Team Management & Leadership
  • Manage and mentor a distributed editorial team, providing direction, feedback, and growth opportunities
  • Build a high-performance team culture rooted in editorial excellence, agility, and collaboration
  • Lead calmly and clearly in high-pressure environments, especially during breaking news and critical coverage moments
  • Provide clear prioritization and scheduling support to ensure seamless coverage across global time zones
Cross-Functional Collaboration & Communication
  • Represent programming priorities in editorial and cross-functional leadership meetings
  • Serve as the primary liaison between the programming team and executive stakeholders, ensuring alignment on goals and editorial positioning
  • Collaborate closely with peers in News, Product, Audience Development, and Design to deliver a cohesive, audience-first experience
  • Support testing and experimentation efforts on surfaces by providing editorial input and aligning tests with audience goals
  • Stay current on best practices and emerging trends in digital publishing, personalization, and platform presentation
  • Advocate for and test new tools, workflows, and storytelling techniques that enhance audience experience and editorial delivery
  • Work with Product and Engineering teams to test, iterate, and refine new homepage and surface features
  • Help shape long-term content and platform strategy by contributing insights from daily operations
Innovation & Continuous Improvement
  • Stay current on best practices and emerging trends in digital publishing, personalization, and platform presentation
  • Advocate for and test new tools, workflows, and storytelling techniques that enhance audience experience and editorial delivery
  • Work with Product and Engineering teams to test, iterate, and refine new homepage…
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