Experiential Designer

Matrix Mktg Atlanta, Georgia, United States

Matrix MKTG is an award-winning agency known for shaping culturally relevant and engaging brand experiences. We partner with leading lifestyle brands to craft strategic campaigns that drive engagement, loyalty, and impact. Our work spans brand development, digital strategy, content creation, and experiential—bringing ideas to life through compelling storytelling and innovative activation execution.

The Experiential Designer is a concept-to-fabrication spatial design role responsible for immersive physical brand environments from strategy and creative briefs leading spatial storytelling, consumer journeys, materials, finishes, and buildable design specifications for large-scale festivals, custom activations, pop-ups and touring experiences. The Experiential Designer provides materials and fabrication direction, collaborates closely with Experiential Producers through fabrication and installation, and designs to production budgets.

This is not a traditional graphic-design or rendering-only role. Must have a strong understanding of physical space, materials and the realities of experiential production.

Hybrid (Monday, Tuesday, & Wednesday in-office required)

Monday-Friday, 10am-6pm

• Translate strategic and creative briefs into compelling physical brand environments.
• Lead spatial design for complex festival footprints, immersive brand worlds, custom scenic installations and modular touring activations; integrate stages, scenic structures, AV/LED, lighting, furniture and interactive elements into a cohesive design.
• Develop experiential concepts, mood boards, visual narratives and design directions.
• Design consumer journeys from approach and entry through engagement and exit.
• Develop floor plans, footprints, spatial layouts and activation zones.
• Demonstrate mastery of scale, proportion, sightlines, circulation, audience capacity, accessibility, spatial storytelling and how visitors interact with a physical environment.
• Create and/or direct 3D renderings and visualization.
• Design environments for festivals, tentpoles, pop-ups, mobile tours, hospitality, retail and branded cultural experiences.
• Specify scenic materials, substrates, finishes, textures and construction methods based on visual impact, durability, portability, weather exposure, fabrication feasibility and cost.
• Produce floor plans, elevations, dimensional drawings, 3D models, material boards, finish schedules and clear fabrication-ready design packages. Review shop drawings and material samples with technical partners.
• Work directly with fabricators and production teams from feasibility and value engineering through shop drawing review, fabrication, onsite installation and design quality control.
• Participate in site visits and translate physical limitations into design solutions.
• Source materials for set design and builds.
• Design against approved budgets and understand the financial implications of materials and design decisions.
• Maintain consistency between approved renderings and final physical execution.
• Build and maintain relationships with fabricators, scenic shops, furniture resources, specialty vendors and production partners.
• Support new-business pitches and client presentations with compelling visual storytelling.
• Maintain knowledge of emerging materials, fabrication techniques, experiential technology and spatial design trends.

Bachelor’s degree in a relevant field or equivalent demonstrated professional experience

• Environmental/Exhibition Design
• Interior Design or Architecture
• Industrial or Set Design
• Related field

• 5+ years of experiential,…