Director, Change Management

Director, Change Management

The Director, Change Management is responsible for designing and executing the change management strategy that enables Coca-Cola North America's shift to a Product Operating Model and modern digital organization. This role builds the foundation for organizational readiness, communication, and capability adoption - ensuring that teams, leaders, and system partners not only understand the change but embrace and sustain it.

The ideal candidate combines strategic acumen with strong operational delivery - designing best-in-class change management frameworks, embedding new ways of working, and cultivating a culture that thrives on learning, collaboration, and digital confidence.

• Leads cross‑functional change initiatives impacting all NAOU associates across NAOU and 60+ system partners.
• Accountable for driving measurable progress on engagement, adoption, and readiness KPIs.

• Partners with the VP, Digital & Data, Transformation Office and Product Leaders to define, sequence, and deliver change strategies.
• Communicates across multiple audiences - executives, product teams, frontline associates, and system partners - ensuring clarity, connection, and consistency.
• Translates complex transformation initiatives into simple, inspiring messages that connect to business and individual value.
• Must balance advocacy (building excitement) with accountability (ensuring behavior change and adoption).

• Defines the strategic approach for managing organizational change across the Digital & Product Organization.
• Determines the appropriate change interventions, communication strategies, and engagement tactics by audience and impact level.
• Advises leadership on readiness, risk mitigation, and stakeholder alignment.
• Recommends and implements tools and metrics to measure adoption and change impact.

• Introduces new approaches to engagement and change - leveraging storytelling, digital learning platforms, data‑driven insights, and behavioral science.
• Builds digital confidence and literacy through creative, experience‑based training and activation campaigns.
• Designs playbooks and templates that make change scalable, repeatable, and measurable.
• Embeds a culture of continuous learning and experimentation across the transformation journey.

• No direct reports initially; leads through influence and coordination across transformation, HR, and product teams.
• May lead vendor partners or external change consultants as needed.
• Builds and coordinates a network of change champions across the Digital & Product Organization and broader system.

• Education:
  
  Bachelor’s degree, or equivalent practical experience.
• 7 or more years of relevant experience.

• Iconic & Innovative Brands:
  You'll have the opportunity to work with over 20 different billion‑dollar brands such as Coca‑Cola, Sprite, Fanta, Powerade, and more.
• Creative Team Culture:
  Be inspired by the best brand leaders and agencies in the world, fostering a creative culture that supports taking risks and innovation.
• Global Exposure to World‑Class Leaders:
  You'll have access to global marketing leaders that will expand your network and expose you to emerging digital platforms and marketing insights.