College Director-Marketing Communications
Listed on 2025-12-24
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Management
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Marketing / Advertising / PR
Marketing Communications
College Director - Marketing Communications
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Location: Atlanta, Georgia
Regular/Temporary: Regular
Full/Part Time: Full-Time
Job : 293329
Job SummaryDevelop and manage a college or department's communications and marketing strategy. Lead the effort to communicate the strategy to internal and external audiences. Oversee general college or department marketing and communications initiatives, strategies, plans, programs, budgets and associated full time staff. Responsible for setting employee and/or group goals, deciding on organizational structure to meet the goals, assessing employee and/or group performance and providing feedback, and making pay recommendations.
This position will interact on a regular basis with:
Faculty, staff, student, vendors, external audiences.
This position typically will advise and counsel:
Unit leadership, faculty, staff, students, external audiences.
This position will supervise: college or department communications and marketing staff.
Responsibilities- Determine and manage college/departments communications and marketing strategy as it relates to the Institute's overall brand strategy.
- Develop and supervise the implementation of all public relations and/or advertising initiatives for the college/department.
- Manage and oversee governance of college/department communication and marketing strategies across multiple areas of the college/department's marketing channels.
- Work closely with Institute Communications to engage, cultivate and manage press and external relations to gain coverage of the college/department projects, programs, special events, and announcements.
- Oversee the day‑to‑day operations of the communications and marketing function including budgeting, planning and staff management.
- Perform other related duties as assigned.
Educational Requirements: Bachelor's Degree in Communications, Marketing or related field or equivalent combination of education and experience.
Required Experience: Five to seven years of related job experience.
Preferred QualificationsPreferred Educational
Qualifications:
Master's Degree in Business Administration or related field.
Knowledge, Skills, & Abilities
- Ability to manage multiple projects, priorities, and deadlines.
- Working knowledge of production processes related to print and electronic media.
- Advanced knowledge of communications and marketing theory, principles and practices.
- Proficient skills in writing, editing, copywriting; project and functional management.
- Skills in organization, communications, and staff supervision as is use of office and specialized computer applications.
- Exceptional written, oral, interpersonal, and presentation skills.
- Advanced technology and management skills are preferred.
The University System of Georgia is comprised of our 26 institutions of higher education and learning as well as the System Office. Our USG Statement of Core Values are Integrity, Excellence, Accountability, and Respect. These values serve as the foundation for all that we do as an organization, and each USG community member is responsible for demonstrating and upholding these standards.
More details on the USG Statement of Core Values and Code of Conduct are available in USG Board Policy 8.2.18.1.2 and can be found online at https://(Use the "Apply for this Job" box below)..
Additionally, USG supports Freedom of Expression as stated in Board Policy 6.5 Freedom of Expression and Academic Freedom found online at https://.
Equal Employment OpportunityThe Georgia Institute of Technology (Georgia Tech) is an Equal Employment Opportunity Employer. The Institute is committed to maintaining a fair and respectful environment for all. To that end, and in accordance with federal and state law, Board of Regents policy, and Institute policy, Georgia Tech provides equal opportunity to all faculty, staff, students, and all other members of the Georgia Tech community, including applicants for admission and/or employment, contractors, volunteers, and participants in institutional…
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