Bilingual Marketing Manager - Wktb

BILINGUAL MARKETING MANAGER - WKTB

Gray Media is a multimedia company headquartered in Atlanta, Georgia. We own and operate the nation’s largest network of local television stations and digital media assets, serving 113 television markets.

Job Summary /

Description:

We are seeking a well‑qualified, passionate, and goal‑driven bilingual Marketing Manager for Telemundo Atlanta, based in our Brookhaven offices. The role works with our creative service director and sales/news teams to create station/news promos, promote local/network programming, and increase viewership and engagement across all platforms.

Key responsibilities include, but are not limited to:

• Telemundo Atlanta marketing, promotions, spot production, and events.
• Managing local station and network programming marketing commitments; inputting promos into logs.
• Providing recaps for marketing campaigns and achieving marketing KPIs.
• Managing production workflows for clients and teams.
• Produce promos, sizzle reels, client spots, PSAs, and sponsored short and long format segments from A to Z.
• Working with stations and clients to bring concepts to reality and increase on‑air/digital awareness.
• Identifying clients' advertising needs and developing customized solutions.
• Creating sales and marketing sponsorship/promotion ideas.
• Communicating effectively with local sales teams and management.
• Working with internal departments to manage account stewardship through the process.
• Bringing a high energy level, ambition, intensity, and long‑term perspective to build something genuinely significant over time.
• Being a hands‑on leader, self‑starter, resourceful, and able to identify and articulate opportunities for product/process improvement.
• Maintaining high organizational skills.

Qualifications / Requirements:

• Experience with editing software such as Adobe CC, Avid, After Effects, Photoshop, and Illustrator.
• Ability to create excellent creative for all multimedia platforms from beginning to end (storyboard, script, directing, filming, graphics, editing).
• Experience in bilingual broadcast and marketing; sales mindset is a plus.
• Understanding of the target bilingual audience.
• Team player with a high level of excellence.
• Ability to manage multiple projects and deadlines in a fast‑paced environment while understanding priorities.
• Client‑facing skills.
• Ability to create knock‑out sales presentations/​videos.
• Knowledge of Telemundo programming and multi‑platform media sales expertise.
• Proficiency with MS Office and other tools.
• Ability to navigate large agencies and create digital partnerships.
• Relationship builder with an engaging and energetic personality.
• Goal‑driven and self‑motivated, challenging yourself to exceed targets.
• Experience selling multi‑platform advertising programs that include radio, TV, digital, social, and influencer marketing.
• Excellent written, verbal, communication, and interpersonal skills.
• Strong presentation, marketing and closing skills.
• Extensive knowledge of Wide Orbit, Matrix, and MS Office.
• Bachelor’s degree preferred.

Application: If you are qualified, please apply via the following link: (Use the "Apply for this Job" box below). or through the Gray‑TV Ulti Pro self‑service portal for current employees.

WKTB‑TV/Gray Media is a drug‑free company.

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status.

Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.