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Conference & Program Specialist

Job in Atlanta, Fulton County, Georgia, 30383, USA
Listing for: Messe Frankfurt North America
Full Time position
Listed on 2026-01-11
Job specializations:
  • Marketing / Advertising / PR
    Event Manager / Planner
Job Description & How to Apply Below

Job Summary

The Conference & Program Specialist is responsible for the strategic development, planning, and execution of high-quality, profitable conferences, special events, educational programming, and industry community engagement for technical trade shows. This role is a key driver for enhancing the show’s value proposition for both visitors and exhibitors.

Key Responsibilities and Essential Duties
1. Conference and Feature Area Strategy & Execution
  • Strategy & Profitability:
    Create and deliver profitable, high-impact conferences, special events, show floor experiences, training sessions, and educational programs that enhance visitor and exhibitor value.
  • Content Development:
    Design and deploy a compelling Call for Papers process to identify and secure industry-leading speakers and content.
  • Stakeholder Management:
    Establish, manage, and engage Advisory Council(s) for each show to ensure program relevance and industry alignment.
  • Program Management:
    Develop comprehensive education outlines, set key deadlines, manage timelines, and ensure all program deliverables meet MFI standards.
  • Speaker Coordination:
    Select, confirm, and manage all speakers and/or collaborative partners, handling all necessary communications.
  • Marketing Collateral:
    Generate engaging session titles and descriptions, and collect all marketing-required assets (e.g., photos, bios) for promotional use.
  • Logistics & Operations:
    Coordinate speaker/Advisory Council travel and registration details with the Operations Manager. Manage all program logistics, including room sets, AV requirements, and food and beverage needs.
  • Collaboration:

    Work closely with the Show Manager/Director to align program concepts with the overall show strategy and attendee experience.
  • Evaluation & Improvement:
    Conduct thorough evaluations of all programs and feature areas, utilizing results to inform and elevate future plans.
  • Innovation:
    Continually strive for creative ways to elevate the conferences and programs at all technical-based shows.
  • Off-Year Programming:
    Develop independent educational opportunities (e.g., webinars, training) in the opposite year of the shows to maintain industry exposure.
2. Industry Awards and VIP Experiences
  • Awards Management:
    Manage the Industry Awards programs from initiation through execution and promotion.
  • VIP

    Experience:

    Manage the VIP Lounge Experience, ensuring a high-value networking and hospitality environment (if applicable).
3. Marketing, Communications, & Community Cultivation
  • Promotion

    Collaboration:

    Provide the PR & Marketing Manager with complete program schedules, feature area details, and content for all signage, social media, print, and digital marketing materials.
  • Registration Management:
    Collaborate with the PR & Marketing Manager and the contracted registration company to ensure a comprehensive and smoothly executed registration process.
  • Community

    Roadmap:

    Develop and execute a community communication roadmap aimed at producing an increased industry following for both the show and its educational programming.
  • Content Repurposing:
    Convert session content into high-impact community engagement via social media and other media platforms to generate involvement from targeted industry sectors.
  • Content

    Collaboration:

    Partner with the Content Specialist to generate compelling copy that elevates community platforms and engagement.
  • Relationship Building:
    Cultivate strong, lasting relationships with key individuals and organizations within the industries served.
Qualifications & Work Experience Education
  • Bachelor’s Degree in Marketing, Communications, or a related field, or an equivalent combination of education and experience.
Required Skills & Work Experience
  • Minimum of 4+ years of professional conference management experience, preferably within a B2B or technical trade show environment.
  • Expert knowledge of current conference management trends, best practices, and technology.
  • Goal-oriented, flexible, and capable of demonstrating creativity and calm under pressure while managing multiple simultaneous projects.
  • Exceptional communication (written and verbal) and presentation skills.
  • Demonstrated strong leadership and the ability to effectively motivate and…
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