Vice President, Marketing

• Job Title:
  
  Vice President, Marketing
• Employment Type:
  
  Full-time
• Work Authorization Requirements:
  Must be authorized to work in the United States without sponsorship
• Language Requirements:
  English

PRGX is the global leader in source-to-pay data analytics and software, and tech-enabled profit recovery services. We provide software and services to maximize revenue recovery and drive margin improvement for our clients. For more information about PRGX, visit

• Build and scale an integrated demand-generation engine across digital, content, events, intent, partner and account-based channels, with programs tailored to PRGX’s priority segments, buying groups and strategic accounts.
• Own marketing-sourced and marketing-influenced pipeline goals in partnership with Sales and Business Development; create shared definitions, service-level expectations and funnel governance from engagement through opportunity.
• Rebalance investment toward measurable growth programs; establish a testing agenda for audiences, messages, offers, channels and conversion paths.
• Lead lifecycle and nurture strategies for prospects and customers, including cross-sell and expansion campaigns that support adoption of PRGX’s broader platform.
• Define and continually refine PRGX’s corporate, platform and solution positioning, messaging architecture and category narrative across SaaS, data intelligence and tech-enabled managed services.
• Turn complex capabilities into clear business value for CFO, CPO, finance, procurement, shared services and other executive audiences.
• Partner with Product, Sales, Solutions and Delivery to lead go-to-market plans, launches, packaging narratives, buyer personas, competitive intelligence and proof-point development.
• Create sales enablement that improves seller confidence and win rates, including pitch narratives, battle cards, use cases, case studies, ROI stories, proposal content and executive-level thought leadership.
• Create and augment internal and external sales collateral to include customer references, success stories, qualitative and quantitative case studies.
• Build and manage a proactive analyst-relations program across relevant technology, procurement, finance and managed-services research firms; own briefings, inquiries, evaluations and follow-through.
• Develop evidence-based narratives and proof points that improve external understanding of PRGX’s platform, differentiation, customer value and market direction.
• Lead public relations, executive visibility, thought leadership, awards, speaking opportunities and selective media engagement in partnership with internal leaders and external agencies.
• Create a coordinated influence plan across analysts, strategic partners, customers and industry communities.
• Establish a practical marketing operating system encompassing planning, campaign intake, budget governance, attribution, dashboards, quarterly reviews and continuous optimization.
• Own the marketing technology roadmap and drive effective utilization and data quality across CRM, marketing automation, web, analytics, intent and campaign platforms.
• Define a focused KPI set spanning target-account engagement, qualified demand, pipeline, conversion, velocity, acquisition efficiency, content contribution, share of voice and analyst progress.
• Provide transparent performance reporting and recommendations to executive leadership; stop, scale or redesign programs based on evidence.
• Contribute to enterprise go-to-market strategy and operating decisions as a member of the Go-to-Market Leadership Team, with direct accountability to the Chief Revenue Officer.
• Assess, design and lead a high-impact internal team and agency ecosystem with clear accountabilities, development plans and performance…