Sr. Manager Sales Marketing

Sr. Manager Sales Marketing Job#: 3055762

Job Description:

Sr. Manager Sales Marketing

Location:

Atlanta, Georgia (On-site)

Role Overview This organization is seeking a Senior Sales Marketing Manager to develop the content, messaging, and positioning that accelerate growth across priority industries, audiences, and enterprise accounts. This role is both strategic and hands-on, defining go-to-market strategies for product differentiation, serving as the voice of the customer, and enabling sales with the tools and training they need to win. The position requires an entrepreneurial mindset, the ability to manage multiple priorities, and strong collaboration skills.

Key Responsibilities Own positioning, messaging, and go-to-market strategy for the Full AP platform, products, and major feature releases.

Translate complex product capabilities into clear, differentiated value propositions that address customer needs within the accounts payable, procurement, finance, and operations functions.

Partner closely with Sales teams to understand customer challenges, competitive dynamics, and enablement needs.

Act as the voice of the customer, using market insights and customer feedback to strengthen product positioning and messaging.

Develop industry-specific messaging and content tailored to priority verticals including SaaS, automotive, retail, and other target markets.

Create and maintain internal sales enablement materials, including:

Pitch decks

Sales sheets

Battlecards

Talking points

Outreach sequences

Product FAQsCustomer success stories

Develop external-facing product marketing content, including:

Product overviews

Messaging frameworks

Demo videos

Launch materials

Customer communications

Partner with Product Management to support launch readiness and bring new capabilities to market through compelling narratives and campaigns.

Collaborate with Creative and Digital Marketing teams to execute high-impact customer and sales-facing assets.

Ensure messaging remains accurate, consistent, and differentiated across all sales, marketing, web, and customer communication channels.

Support customer adoption and engagement initiatives that drive utilization and long-term platform growth.

Required Qualifications 5+ years of B2B marketing experience, with significant experience in Product Marketing, Go-to-Market Strategy, Sales Enablement, or Product-Led Growth.

Proven success developing product positioning, messaging, and launch strategies for complex technology solutions.

Experience partnering directly with Sales organizations to create materials that support pipeline generation, customer conversations, and revenue growth.

Experience collaborating with Product, Sales, Customer Success, Creative, and Executive stakeholders.

About the Company Our organization is a global technology company leading the future of commercial payments with a culture of innovation. We create new and better ways to pay. Our specialized payment solutions help businesses control, simplify, and secure payment for various expenses. We are committed to fostering an inclusive and respectful workplace where employees are valued for their diverse perspectives, experiences, and contributions.

Offers of employment may be subject to the successful completion of pre-employment screening conducted by an authorized third-party provider, in accordance with applicable laws.

Everforth Apex is a world-class IT services company that serves thousands of clients across the globe. When you join Everforth Apex, you become part of a team that values innovation, collaboration, and continuous learning. We offer quality career resources, training, certifications, development opportunities, and a comprehensive benefits package.

Our commitment to excellence is reflected in many awards,…