Regional Vice President, Sales

For over a century, Atlanta Life has defined the principles of stakeholder capitalism and diversity, equity, and inclusion. Alonzo

F. Herndon, a formerly enslaved man, founded Atlanta Life in 1905 after observing families lacking the savings to bury their lost loved ones. The company went on to become a vehicle for protection, generational financial security, and career employment for the country’s most at-risk citizens. On January 20, 2023, Atlanta Life Insurance Company was acquired by Atlanta Life Holdings, an insurance holding company founded by a group of nationally recognized African-American entrepreneurs and executives with significant financial services expertise.

The new ownership group is committed to continuing Mr. Herndon’s mission and building on Atlanta Life’s century of service. Today, Atlanta Life Insurance Company serves as a benefits provider to employers and employees, a risk-transfer / risk-sharing partner, a solution for achieving Supplier Diversity and DEI goals, and a partner to the community. Atlanta Life Insurance Company’s core business is as a reinsurer of group benefits programs for corporate, government, and affinity group clients.

The Regional Vice President (RVP), Sales plays a critical leadership role in expanding Atlanta Life and ALGA’s market presence and driving revenue growth. This position is responsible for building and maintaining strategic relationships with independent agencies, advisors, and distribution partners. The RVP will execute a comprehensive sales strategy, ensuring that ALGA’s value proposition resonates with diverse and high-potential markets, and underrepresented communities.

This role requires a dynamic, results-driven leader with a passion for financial empowerment and an ability to navigate the evolving landscape of life insurance and financial services.

This individual is responsible for the distribution of Life Insurance products through the support of core distribution partners, marketers, and producers. The Regional Vice President will conduct live in-person presentations, one-on-one meetings, webinars, and calls, on the channels of distribution. The Regional Vice President works to build and maintain solid working relationships and establishes a professional and effective selling process. This individual is responsible for supporting, developing, and implementing Sales and Marketing strategies to promote and increase the sales of Atlanta Life, ALGA and Equi Trust products.

• Develops and implements regional sales strategies that align with Atlanta Life and ALGA’s mission, revenue goals, and market expansion initiatives.
• Recruits, trains, and supports independent agencies, advisors, and strategic partners to maximize sales performance.
• Identifies and penetrates new markets, with a focus on engaging multicultural, diverse, and emerging wealth communities.
• Serves as a subject matter expert on Atlanta Life, ALGA, and Equi Trust's product suites, effectively communicating product benefits and differentiators to distributors and clients.
• Monitors and analyzes sales data to drive decision-making, optimize performance, and ensure target achievement.
• Conducts webinars, in-person training sessions, and strategy meetings to enhance advisor and agency knowledge and effectiveness.
• Stays abreast of industry trends, competitor strategies, and regulatory changes to maintain a strong market position.
• Represents Atlanta Life/ALGA at key industry events, conferences, and strategic partner meetings to promote brand visibility and foster relationships.
• Collaborates with internal teams to streamline onboarding, contracting, and sales support processes.
• Supports the Sales and Distribution team and/or other…