Audience & Customer Data Analyst

The Audience & Customer Data Analyst is responsible for transforming customer and audience-level data into actionable insights that inform marketing strategy, audience targeting, and performance optimization across the Connected Marketing Funnel. This role blends analytical rigor, customer data expertise, and cross functional collaboration to support data-driven decision making for marketing and business stakeholders.

Success in this role requires strong customer data fluency along with a deep understanding of the customer journey and effectively analyzing and communicating audience-level performance across touchpoints.

K ey Responsibilities include:

Audience & Customer Data Analysis:

• Analyze customer and audience-level data to identify behavioral patterns, funnel progression trends, and conversion outcomes
• Evaluate segmentation logic and audience strategies, identifying improvement opportunities based on performance signals
• Conduct root-cause and cause-and-effect analysis to understand drivers of business and marketing performance

Cross-Functional Collaboration:

• Collaborate closely with internal business stakeholders and agency teams to align on analytical needs and unify methodologies
• Support stakeholders in understanding data logic, analytical outcomes, and audience-level implications
• Communicate complex analytical concepts in clear, business-focused language to both technical and nontechnical teams
• Respond to ad hoc analytical requests from leadership in fast paced environments

Data Strategy & Enablement:

• Identify data gaps, inconsistencies, or challenges related to customer or audience-level inputs and partner with upstream teams to address them
• Ensure analytical frameworks, performance metrics, and data definitions remain consistent across teams and deliverables

Our Benefits - Designed with You in Mind

Comprehensive Health & Well-being Coverage

From your very first day, you’ll have access to medical, dental, vision, and prescription drug coverage - ensuring you and your family stay healthy and protected.

Generous Paid Time Off

We believe in work-life balance. That’s why we offer: 17+ paid holidays, including shut-down from December 24th through New Years Day every year. Vacation, float & wellbeing days, sick time and fully paid parental leave when your family needs you most.

Competitive Retirement Savings Plans

We help you plan for the future with:

• An employer match on contributions to your 401k, Roth, and Catch-Up plans
• An employer contribution, even if you don’t contribute

Income Protection & Insurance Options

Benefit from included and optional disability, life, and other insurance programs - because your peace of mind matters.

Company Vehicle Lease Program

Eligible employees and their immediate families can enjoy company vehicle lease options with included insurance, maintenance, and unlimited mileage. Plus, take advantage of exclusive discounts on Stellantis products.

Family Building Benefit

We proudly support all paths to parenthood- including fertility and infertility treatments, adoption services, and gestational surrogacy.

Support for Your Growth and Giving Back

We believe in investing in your future and your passions:

• Tuition reimbursement
• Student loan refinancing programs
• 18 paid volunteer hours each year to make a difference in your community

And so much more!

When you join us, you’re not just building a career - you’re joining a company that supports you, inside and outside of work.