BDC Sales Representative - Allen Turner Automotive

Position Summary:

The BDC Sales Representative is responsible for handling inbound and outbound customer calls and internet inquiries with the goal of setting appointments and generating sales opportunities. This position plays a key role in the dealership’s lead management process and customer experience, functioning in a fast-paced, call center-style environment. The ideal candidate is energetic, customer-focused, and goal-driven.

Key Responsibilities:

Respond promptly to inbound calls, internet leads, and other inquiries from potential customers via phone calls, emails and/or texts

Make outbound calls to follow up with unsold leads, previous customers, service clients, and targeted marketing lists

Set confirmed appointments for the sales team while tracking all interactions within the CRMUse scripts and proven techniques to engage customers, overcome objections, and generate interest

Provide a professional and friendly experience to every caller while educating them on current offers, vehicle availability, and dealership services

Maintain detailed records of all interactions and follow-ups in the CRM system

Meet or exceed daily, weekly, and monthly call and appointment-setting goals

Participate in ongoing training and coaching sessions to improve phone skills and performance

Maintain confidentiality of customer information and dealership records

Assist with other BDC or dealership tasks as needed to support business objectives

Perform other duties to support overall dealership success

Qualifications & Experience Previous experience in a BDC, call center, customer service, or phone-based sales role preferred

Excellent verbal and written communication skills across phone, email, and text

Self-motivated, goal-oriented, and persistent in follow-up Strong organizational and time management abilities

Comfortable with CRM systems, texting platforms, and basic office software

Professional, team-oriented attitude with a desire to grow Automotive experience is a plus, but not required

Must be able to pass pre-employment background check, Motor Vehicle Record (MVR) check, and drug screening

Work Conditions &

Physical Requirements Call center-style office environment within a dealership

Scheduled for 40 hours per week within standard business hours, with varied shifts and rotating Saturdays; occasional extended hours may be required

Primarily sedentary work with prolonged sitting and computer use Manual dexterity for data entry and office equipment

Occasionally required to lift or move office supplies or records weighing up to 25 lbs Technology & Tools Customer Relationship Management (CRM) system

Texting/email software integrated with dealership tools

Phone systems, headset, Microsoft Office Suite (Excel, Outlook, Word)
Compliance and Confidentiality Statement This role requires maintaining strict confidentiality when handling customer data, communications, and dealership records.
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