Adobe DAM Business Analyst, AEM Assets – Sites

Responsibilities

• Write high-volume, high-quality user stories with clear, testable acceptance criteria
• Gather and define DAM requirements including metadata schemas, taxonomy, workflows, and governance
• Translate business needs into actionable requirements for developers and system integrators
• Support asset and content migration efforts including mapping, ingestion, and rights management
• Collaborate closely with Product Owners, Scrum teams, and stakeholders to drive delivery
• Define requirements for personalization (Adobe Target) and website search functionality
• Document integration requirements across tools like GA4, Salesforce CRM, Medallia, and SSO
• Participate actively in Agile ceremonies including sprint planning, stand-ups, and retrospectives
• Support UAT and functional validation, ensuring solutions meet business and user expectations
• Act as a quality advocate for the overall customer experience and delivery outcomes

• 5+ years of experience as a Business Analyst in Agile/Scrum environments
• Strong hands‑on experience with AEM Assets (DAM) and AEM Sites CMS
• Deep understanding of DAM concepts: metadata, taxonomy, workflows, renditions, and governance
• Experience gathering requirements for digital asset migration and bulk ingestion processes
• Knowledge of Adobe Target and personalization strategies (A/B testing, audience targeting)
• Experience defining website search requirements (indexing, filters, relevancy tuning)
• Expertise in writing clear, business‑focused user stories with strong acceptance criteria
• Proficiency with Jira, Confluence, Figma (reviewing), MS Teams, and Share Point
• Ability to balance technical feasibility with business needs
• Strong communication and stakeholder management skills
• Bachelor’s degree in a relevant field (e.g., Business, IT, Computer Science)
• Agile/Scrum certification preferred (CSM, PMI‑ACP, or similar)

• User Story Writing
• Digital Asset Migration
• Metadata Schema Definition
• Taxonomy Development
• Acceptance Criteria Creation
• Website Search Requirements
• Agile Methodologies
• Functional Validation
• Requirements Gathering
• Content Migration

• Strong Communication
• Stakeholder Management

• Agile/Scrum Certification
• CSM
• PMI‑ACP