Technology Utilization Representative

Job Description

Your Work Shapes the World at Caterpillar Inc. When you join Caterpillar, you're joining a global team who cares not just about the work we do – but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here – we make it happen, with our customers, where we work and live.

Together, we are building a better world, so we can all enjoy living in it.

Sales

As a Construction Technology Utilization Representative
, you will lead adoption, activation, and utilization of Caterpillar’s construction technology solutions across the Mountain West District. This customer-facing field role requires strong technical credibility, deep product knowledge, and the ability to influence dealers and customers through complex discussions that drive measurable productivity, safety, and business outcomes.

The daily lives of our customers go far beyond the machine. Technology is now a critical differentiator in addressing our customers’ toughest challenges—
safety, labor constraints, and productivity
—and is central to Caterpillar’s growth strategy. As outlined in the 2026 Technology Growth Strategy, success is measured by what is adopted, activated, and actively used to deliver real customer outcomes.

We have an exciting opportunity to join the Caterpillar team as a Construction Technology Utilization Representative
. This is a highly experienced, customer-facing field role responsible for leading technology adoption, activation, and utilization across the Mountain West District.

• Grow adoption of Caterpillar productivity and safety technology solutions in alignment with Technology Growth targets and future business priorities.
• Increase Vision Link Productivity and Safety activations, ensuring technology-enabled machines are activated, retained, and delivering measurable customer value.
• Drive customer technology utilization through effective onboarding, training, and ongoing support that improves productivity and safety outcomes.
• Build trusted dealer and customer relationships while challenging the status quo to strengthen adoption, satisfaction, and long-term retention.

Understands customer needs, gathers feedback, and translates insights into practical technology solutions that improve satisfaction and business outcomes.

Analyzes information, evaluates risks and trade-offs, and uses sound judgment to make productive, data-informed decisions.

Leads constructive, collaborative discussions focused on win-win outcomes, issue resolution, and productive dealer and customer relationships.

Builds trust with customers, dealers, and internal partners by responding promptly, monitoring satisfaction, and helping resolve critical issues.

Identifies market opportunities, understands customer segments, and supports growth of Caterpillar technology solutions.

Connects technology solutions to measurable customer value by quantifying productivity, safety, cost, and business benefits.

• Customer-facing experience in the construction industry.
• Experience growing or supporting new and expanding construction technology portfolios with dealers and customers.
• Proven ability to work independently, influence without authority, and navigate complex dealer and customer discussions in fast-paced, ambiguous environments.
• Strong customer focus with the ability to connect dealer needs, customer outcomes, and Caterpillar strategy.
• Working knowledge of value selling and the ability to translate technology solutions into measurable productivity, safety, and business benefits.
• Solid technical aptitude with working knowledge of Caterpillar products, construction applications, and CI technology solutions.
• Strong leadership presence, organization, analytical, and communication skills.
• Ability and willingness to travel 50% or more.

• Primary work location is Denver, Colorado.
• Domestic…