Director, GTM Enablement
Listed on 2026-02-06
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Business
Business Systems/ Tech Analyst -
IT/Tech
Business Systems/ Tech Analyst
Join us on our mission to make a better world of work.
Culture Amp is the world’s leading employee experience platform, revolutionizing how 25 million employees across more than 6,500 companies create a better world of work. Culture Amp empowers companies of all sizes and industries to transform employee engagement, drive performance management, and develop high‑performing teams. Powered by people science and the most comprehensive employee dataset in the world, the most innovative companies including Canva, On, Asana, Dolby, McDonalds and Nasdaq depend on Culture Amp every day.
Culture Amp is backed by leading venture capital funds and has offices in the US, UK, Germany and Australia. Culture Amp has been recognized as one of the world’s top private cloud companies by Forbes and most innovative companies by Fast Company. For more information visit
How you can help make a better world of work
As our Director, GTM Enablement, you will lead the strategy and execution of enablement for our entire global revenue organization (Sales, SDR, Customer Success, Partnerships, and related GTM roles) to improve productivity, consistency, and customer outcomes across the full customer lifecycle.
You’ll drive scalable onboarding, ongoing role‑based development, and launch‑readiness programs that align to Culture Amp’s GTM priorities, narrative, and product roadmap. You will partner closely with Product Marketing, Product, Sales Operations, CX Operations, Marketing Operations, GTM Systems, Deal Desk, and Sales/CX leadership to ensure our field teams are equipped with the skills, tools, and confidence to win new customers, drive adoption, and expand accounts.
This role sits in Revenue Operations, reporting to the VP of Revenue Operations, and is pivotal to unifying GTM execution across all our regions (NA, EMEA, APAC), with data‑driven rigor and change management at scale.
Responsibilities- Set and own the end‑to‑end revenue enablement strategy and operating model (onboarding, skills/certification, role‑based curricula, continuous learning) for all revenue functions; define clear success metrics tied to pipeline, win rate, ramp time, retention/expansion, and productivity.
- Build monthly and quarterly enablement plans that align to Culture Amp’s narrative, campaigns, and product GTM, partnering with Product Marketing on story‑led assets, competitive positioning, and objection handling, and with Marketing and Sales leadership on activation in the field.
- Lead cross‑functional launch readiness for major product and narrative updates; drive the adoption of pitch materials, playbooks, battle cards, and talk tracks; ensure SDR, AEs, and CS have role‑specific practice, assets, and reinforcement.
- Partner with Revenue Operations sister teams to embed process changes (e.g. tool updates and system overhauls) with training, comms, and change management that drive adoption and policy compliance at scale.
- Establish an enablement measurement framework and inspection cadence, leveraging Looker dashboards and Rev Ops reporting to track leading and lagging indicators; iterate based on data and seller feedback.
- Design and govern onboarding programs that reduce ramp time and improve time‑to‑first‑deal and time‑to‑first‑expansion across segments and regions; maintain modern curricula and certifications by role and level.
- Integrate AI‑ and conversation‑intelligence–driven insights (e.g., Gong AI summaries, objection themes) into coaching, programs, and leadership updates; close the loop with Product and PMM on recurring customer feedback and competitive signals.
- Build, mentor, and develop a diverse, high‑performing enablement team; foster a learning culture and strong field partnership; scale impact through repeatable playbooks and internal communities of practice.
- Own the administration and evolution of our GTM knowledge management systems and resources.
- Significant leadership experience in Revenue or Sales Enablement within B2B SaaS, owning multi‑role enablement (Sales, SDR, CS) and delivering measurable impact on ramp, win rate, deal velocity, and NRR/expansion.
- Demonstrated success building scalable onboarding and role‑based…
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