Proposal Specialist, Valuation & Advisory

Job Title

Proposal Specialist, Valuation & Advisory

The Proposal Specialist plays a critical role in the production and execution of business development materials within Cushman & Wakefield’s Valuation & Advisory (V&A) service line, with a primary focus on the Infrastructure Practice Group. This position supports proposal strategy, content development, and visual presentation to ensure cohesive, compelling, and client-ready materials.

The ideal candidate combines strong writing, editing, and project management skills with a sharp eye for visual design. This individual thrives in a fast-paced, deadline-driven environment and works effectively with technical professionals, leadership, and cross-functional teams to deliver professional, on-brand, and high-impact proposals.

• Manage the end-to-end development of proposals, statements of qualifications (SOQs), and related pursuit materials for the Infrastructure and Right-of-Way practice, as well as other V&A business lines as needed.
• Coordinate with Market Leads, appraisers, subcontractors, and internal stakeholders to gather and verify key content including resumes, project experience, organizational charts, and pricing details.
• Write, edit, and format proposal documents to ensure accuracy, readability, and consistency with Cushman & Wakefield brand standards and client requirements.
• Apply light graphic design skills to create visually appealing layouts, cover pages, infographics, and section dividers that elevate proposal quality and readability.
• Ensure all proposal deliverables are cohesive, polished, and compliant with RFP/RFQ instructions and submission requirements.

• Partner with the Proposal Director and key stakeholders to develop, update, and organize reusable content, including case studies, team bios, and service descriptions.
• Maintain a library of branded templates, graphics, and visual assets to support efficient and consistent proposal production.
• Incorporate Cushman & Wakefield visual identity standards into all client-facing materials.
• Collaborate with Marketing and Design teams to produce high-quality layouts and graphics as needed for special pursuits or presentations.
• Manage version control, formatting consistency, and visual alignment across multi-volume or multi-team proposal submissions.

• Support internal proposal intake processes by reviewing opportunities, summarizing requirements, assessing fit, and contributing to Go/No-Go decision discussions.
• Collaborate with Research and Marketing teams to identify new opportunities and maintain proposal calendars and status updates.
• Track and manage proposal activity using Cushman & Wakefield’s project management and CRM tools.

• Participate in post-submission reviews to capture lessons learned and identify improvement opportunities.
• Recommend and implement workflow enhancements to streamline proposal development and review processes.
• Contribute to the ongoing evolution of V&A’s Proposal Content Library and pursuit strategy.

• Bachelor’s degree in English, Marketing, Communications, Business, or related field (or equivalent experience).
• 3+ years of experience in proposal coordination, writing, or design within a professional services, infrastructure, or real estate environment.
• Proficiency in Microsoft Office Suite (Word, PowerPoint, Excel) and familiarity with Adobe Creative Cloud (InDesign, Illustrator, Acrobat) or comparable layout/design tools.
• Exceptional writing, editing, and verbal communication skills, with the ability to translate technical information into client-focused, persuasive narratives.
• Strong organizational skills, attention to detail, and the ability to manage multiple priorities and deadlines.
• Experience formatting documents and creating visual layouts that enhance readability and presentation.
• Familiarity with real estate appraisal, infrastructure, right-of-way, or public-sector project delivery preferred.

Cushman & Wakefield also provides eligible employees with an opportunity…