Senior Financial Planner

Encino Building #2, 5707 Southwest Parkway, Austin, Texas, United States of America

Rio 2100, 63 S Rockford Drive, Tempe, Arizona, United States of America

Posted Monday, April 20, 2026 at 8:00 AM

Kestra Financial is a wealth management platform dedicated to empowering independent financial professionals—including traditional and hybrid RIAs—to grow their businesses and deliver exceptional client service. We combine advanced business management technology with personalized consulting to provide unmatched scale, efficiency, and support. Our advisor-focused culture is built on innovation and advocacy, enabling advisors to offer comprehensive securities and investment advisory solutions to their clients.

The Director of Financial Planning serves as a critical support resource for approximately 1,450 financial advisors, assisting them in addressing complex financial planning needs within their advisory practices. This role focuses on leveraging technical expertise to construct comprehensive financial plans, identifying strategic planning opportunities across various disciplines such as investment, tax, estate, retirement, and insurance. The position requires direct engagement with investors and financial advisors, demanding exceptional presentation skills to effectively communicate recommendations and foster collaborative relationships.

In addition to financial planning, this role will include ownership over projects supporting the initiatives of the Advanced Planning department.

• Provide mentorship and guidance to financial planners and junior team members.
• Lead and execute special projects designed to advance the strategic priorities of the Advanced Planning department.
• Identify opportunities to improve planning processes, tools, and service delivery models.
• Take ownership of tech stack – analyze and make recommendations regarding adoption of new planning tools.
• Drive the development of new planning frameworks, client deliverables, and intellectual capital.
• Create and deliver educational content for internal teams and clients (e.g., presentations, whitepapers, webinars).
• Collaborate with financial advisors to gather client data, assess financial goals, and develop tailored financial plans using advanced modeling techniques and software tools.
• Analyze client financial situations to identify planning opportunities and risks across multiple disciplines, including investment strategies, tax optimization, estate planning, retirement income projections, and insurance coverage.
• Prepare and deliver high-impact presentations of financial plans and recommendations to investors, financial advisors, and other stakeholders, translating complex concepts into clear, actionable insights.
• Provide ongoing support and consultation to financial advisors on planning best practices, planning technology, emerging trends, and customized solutions for their client base.
• Maintain up-to-date knowledge of financial planning regulations, market conditions, and industry developments to enhance advisory support.
• Document all planning activities, recommendations, and client interactions in accordance with firm policies and compliance requirements.
• Attend company sponsored conferences and events and actively engage with attendees.

• Bachelor’s degree in Finance, Accounting, Economics, Business, or related field.
• 7+ years of experience in financial planning, with demonstrated success in executing sophisticated planning strategies and driving cross-functional initiatives.
• CFP Required.
• Motivated to improve processes and excited for the opportunity to build up the planning offering.
• In-depth knowledge of financial planning principles, including investment analysis, tax strategies, estate planning, retirement modeling, and risk management.
• Proficiency in financial planning software (e.g., Money Guide Pro , eMoney, Right Capital, Holistiplan, or similar tools) and advanced Excel modeling for scenario analysis and projections.
• Strong analytical and problem-solving skills to evaluate complex financial data and identify optimization opportunities.
• Exceptional presentation and…