Senior Product and Solutions Marketing Manager, Platform
Listed on 2026-02-16
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IT/Tech
Digital Marketing, Data Security
USA - Remote - Austin, TX
OverviewThe Ping Identity Platform underpins secure, seamless identity across customer, workforce, and partner ecosystems and delivers a comprehensive set of identity capabilities. As the Senior Product & Solutions Marketing (PSM) Manager for Platform, you will own and evolve the unified story of the Ping Identity Platform. You’ll become an expert in our market, products, and capabilities, and translate those insights into a clear, differentiated architecture and narrative that drives how we present our platform to the market.
You will steward Ping’s platform graphic, taxonomy, and capability mapping; ensure consistency across web and sales assets; and support the broader PSM team with your platform-level perspective. You’ll influence the platform roadmap, own messaging, orchestrate launches, and equip Sales to win globally. You will report to the Senior Director, Product & Solutions Marketing.
- Differentiate our platform narrative: Track platform architecture trends, competitive models, and other signals to ensure our platform story resonates with buyers and is differentiated.
- Collaborate on pricing: Advise on how we package our solutions to the market, ensuring a simple, convenient, and effective approach.
- Map platform capabilities: Own and refine the architecture that connects our platform, capabilities, products, and solutions.
- Own the platform graphic: Ensure the platform graphic adheres to our capability taxonomy, messaging, and market needs, and is visually compelling.
- Capability Expertise: Understand functionality and own the messaging and assets around core capabilities that make up the Ping Identity Platform; keep capability pages, datasheets, and other assets up to date.
- Platform and capabilities web content and messaging: Own messaging for platform-centric overviews and deployment model breakdowns on key web pages and external assets.
- Advocate our platform: Advocate platform positioning internally and externally to support field events, conferences, and other go-to-market activities.
- Support the PSM team: Use platform knowledge to support other PSMs with specialized focus areas to ensure alignment with your vision.
- Measure, optimize, and tie to results: Plan and leverage platform-level KPIs to show influence on pipeline, win rates, and other metrics; adjust levers as needed.
- 7–10+ years in B2B product/solutions marketing (enterprise SaaS) with experience driving complex platform, architecture, or multi-product narratives and cross-functional programs.
- Proven ability to analyze markets, competitors, and architectures and translate insights into platform positioning, capability mapping, taxonomy recommendations, and GTM plans with measurable revenue impact.
- Executive-ready communication and storytelling; comfortable engaging customers, partners, analysts, architects, and developer-adjacent audiences.
- Strong content & enablement portfolio (platform diagrams, plays, battle cards, demo flows, ROI/TCO tools) tied to win-rate and velocity improvements.
- Bachelor’s degree in marketing, business, or related field (or equivalent experience).
- Ability and willingness to travel up to 25%.
- Broad identity background spanning CIAM, Workforce IAM, and B2B/partner ecosystems; experience shaping platform architecture narratives or developer ecosystems.
- Familiarity with identity standards and ecosystems (OAuth2/OIDC, SAML, FIDO2/passkeys, SCIM, Web Authn) and integrations (CDPs, martech, SIEM/SOAR, cloud platforms, marketplaces).
- Hands-on experience developing taxonomies, product capability frameworks, packaging/editions, or migration programs across deployment models.
- MBA or advanced degree (strategy/architecture/analytics focus) a plus—especially for market sizing, pricing/packaging, and platform GTM planning.
$143,000 to $153,000
In accordance with Colorado’s Equal Pay for Equal Work Act (SB 19-085) the approximate compensation range for this role in Colorado is listed above. Final compensation for this role will be determined by various factors, such as knowledge, skills, and abilities.
Life at PingWe believe in and facilitate a flexible,…
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