Sr. Solutions Marketing Manager - Security

About Us

Since 1989, SHI International Corp. has helped organizations change the world through technology. We’ve grown every year and today we’re proud to be a $16 billion global provider of IT solutions and services. Over 17,000 organizations worldwide rely on SHI’s concierge approach to solve what’s next, and the heartbeat of SHI is our employees—all 7,000 of them.

You’ll enjoy:

• Our commitment to diversity as the largest minority‑ and woman‑owned enterprise in the U.S.
• Continuous professional growth and leadership opportunities.
• Health, wellness, and financial benefits to give you and your family peace of mind.
• World‑class facilities and the technology you need to thrive—whether in our offices or yours.

Solution Marketers at SHI simplify complex concepts, craft human and succinct stories, highlight customer outcomes, and ground their work in a deep understanding of our services, products, and capabilities. They drive awareness, engagement, and utilization of SHI’s cybersecurity and data center solutions for both existing customers and new prospects.

• Translate executive goals (pipeline, growth, churn reduction) into performance‑focused GTM plans.
• Develop marketing strategies that address business decision makers and technical audiences such as analysts, architects, CIOs, CTOs, and CISOs.
• Partner with Product Management to understand product strategy, distill key differentiation, and create core product positioning and messaging.
• Collaborate closely with sales and enablement teams to articulate features, benefits, and competitive differentiators; build robust playbooks, competitive intelligence, and impactful enablement programs.
• Roadmap product and service priorities across launches, new releases, content, campaigns, events, and sales enablement.

• Create differentiated security and data center messaging for sales and customers that conveys how technology drives business value.
• Differentiate SHI in the market by emphasizing unique value propositions and business outcomes, aligning with the voice of the customer.

• Conduct market, competitive, and customer research to keep a pulse on the landscape and inform product, GTM, and marketing teams.
• Own win/loss analysis, translating insights into actionable recommendations.
• Act as the voice of the customer to inform product development, solution packaging, and marketing strategies.

• Develop succinct and effective sales training materials and FAQs to help non‑technical sales understand our portfolio.
• Craft high‑impact enablement assets: messaging frameworks, case studies, ROI stories, demo flows, and battle cards.
• Support advocacy programs with case studies and customer success stories.

• Create and execute campaigns that generate leads, MQLs, and pipeline.
• Develop content for IT and procurement buyers to guide them through the purchase journey: product demos, customer success stories, webinars, social media, and website copy.

• Support security and data center thought leadership programs by creating white papers, research studies, and reports.
• Build relationships with analysts and influencers to enhance SHI’s market position.

• Define and track KPIs to measure marketing initiative success, continuously optimizing based on data and feedback.
• Provide updates to senior leadership on strategic initiatives and plans.

• Analytical Thinking: synthesize complex data, identify patterns, present findings clearly.
• Business Acumen: evaluate market trends and competitive landscape to identify opportunities and risks.
• Communication: articulate complex ideas to diverse audiences.
• Creativity: generate innovative ideas that significantly impact processes, products, or services.
• Customer‑Centric Mindset: proactively engage with customers to understand needs and improve satisfaction.
• Decision‑Making: analyze complex information, predict long‑term consequences, and make decisions aligned with strategic goals.
• Project and Goal Focus: optimize resources to meet…