Senior Technical Product Marketing Manager
Listed on 2026-07-21
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IT/Tech
Data Engineering, Data Analyst, Data Science Manager, Data Security
From Fivetran’s founding until now, our mission has remained the same: to make access to data as simple and reliable as electricity. With Fivetran, customer data arrives in their warehouses, canonical and ready to query, with no engineering or maintenance required.
About UsFivetran and dbt Labs are bringing together two industry-leading companies with a shared mission: helping organizations unlock the full value of their data. Together, we’re delivering the data infrastructure layer that helps organizations move, transform, and trust their data from the moment data moves, through every transformation, to the context teams and AI systems rely on.
About the RoleFivetran is the data foundation for AI, enabling enterprises to scale analytics and operations with confidence. By unifying data movement, management, and transformation, Fivetran enables a secure, reliable, and portable foundation for AI across clouds, engines, and tools. We are looking for a Senior Technical Product Marketing Manager to join our Product + Portfolio Marketing team and lead strategic initiatives across the Fivetran platform and product portfolio.
WhatYou'll Do
- Content Development & Messaging:
Create high-impact technical collateral across the Fivetran platform, including architecture diagrams, demos, white papers, blogs, pitch decks, technical guides, and other customer-facing content. Develop thought leadership that translates complex technical concepts into clear, value-based messaging for technical audiences. Review and edit materials across the product portfolio to ensure technical accuracy, consistency, and strategic alignment. - Customer & Market Insights:
Conduct research on market trends, customer needs, and competitive dynamics across the modern data ecosystem to inform product positioning and messaging. Partner closely with Product Management to deeply understand features, technical capabilities, and customer use cases across multiple product areas. Develop how-to guides, demo videos, case studies, and technical whitepapers that support adoption and expansion across key products. - Cross-Functional Collaboration:
Act as a technical marketing partner to GTM Product Marketers, Demand Generation, Regional Marketing, Sales, and Enablement to support launches, campaigns, webinars, field events, and sales plays across priority product areas. Collaborate with Partner Marketing to showcase integrations and ecosystem partnerships through joint initiatives such as webinars, workshops, and hands‑on labs. - Technical Expertise:
Operationalize technical product marketing best practices across teams. Stay up to date with trends in data integration, cloud data platforms, AI, deployment models, governance, etc. Serve as technical SME on the Fivetran platform, articulating how it fits into customers’ broader data stacks and workflows. Provide best practices, reference architectures, and technical validation to support sales cycles and customer conversations. - Thought Leadership:
Represent Fivetran as a platform expert through events, presentations, webinars, and hands‑on labs. Support analyst relations and strategic conversations by providing detailed technical insights and validating product innovation across the portfolio. Help position Fivetran as a foundational component of modern, scalable data infrastructure.
- 4‑8 years of experience in product marketing, data engineering, product management, sales engineering, and/or data and analytics consulting.
- Data industry experience and expertise:
Hands‑on work or deep knowledge of data engineering with a focus on data integration, data lakes, open table formats (e.g. Delta Lake, Apache Iceberg), data warehouses, data catalogs, and related technologies (e.g. SQL, dbt, Python, Spark). - Technical aptitude and a desire to learn more:
Knowledge of modern data infrastructure and tools, particularly in relation to data lakes and their role in analytics and storage. Keen interest in all things data integration and cloud destinations. - Experience working with multiple different teams:
Proven experience partnering and coaching across Product, Sales, Marketing, and Enablement teams to…
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