VP of Branch Operations

With more than 225 branch offices across North America, Associa is building the future of community for nearly five million residents worldwide. Our 11,000+ team members lead the industry with unrivaled education, expertise, and trailblazing innovation. For more than 43 years, Associa has brought positive impact and meaningful value to communities. To learn more, visit

The Vice President of Operations is responsible for the strategic leadership, operational performance, financial health, client retention, employee engagement, and growth of the branch. This executive leader partners with the Branch President to execute organizational objectives, develop high-performing teams, drive client satisfaction, and ensure operational excellence across all managed communities. The Vice President serves as a key member of the branch leadership team and is accountable for achieving Somerset's core operational pillars:
Employee Morale, Client Retention, Growth, and Profitability.

• Provide leadership, direction, and accountability to General Managers, Community Managers, ACAMs, and support staff.
• Recruit, onboard, coach, mentor, and develop team members to achieve individual and branch goals.
• Foster a culture of accountability, collaboration, engagement, and professional growth.
• Conduct regular performance reviews and development planning.
• Identify high‑potential employees and create succession planning opportunities.
• Facilitate stretch assignments and leadership development initiatives.
• Partner with Human Resources on employee relations matters, performance management, and retention strategies.

• Ensure completion of all onboarding, training, and continuing education programs.
• Support professional designation achievement including CMCA®, AMS®, and PCAM® certifications.
• Monitor employee engagement and retention metrics and implement improvement initiatives.

• Maintain strong relationships with Boards of Directors, homeowners, vendors, legal counsel, and business partners.
• Serve as executive escalation point for client concerns and service issues.
• Lead resolution of client complaints, survey feedback, online reviews, and service recovery efforts.
• Conduct regular client touchpoints with high‑value and at‑risk communities.
• Support Association Managers in board meeting preparation, governance matters, and strategic planning.

• Ensure timely delivery of management services, financial reports, board packets, insurance documentation, and compliance requirements.
• Monitor branch performance through Power BI dashboards, client surveys, and operational scorecards.
• Ensure adherence to company policies, governing documents, and regulatory requirements.
• Oversee Strongroom workflows, accounts payable processes, and operational compliance standards.
• Review weekly action items, Town Sq deliverables, and community service metrics.

• Oversee litigation matters, insurance claims, compliance issues, and other high‑risk association matters.
• Partner with legal counsel and insurance professionals to mitigate organizational risk.
• Ensure appropriate documentation and record retention practices are maintained.

• Assist in the development and execution of branch strategic plans.
• Identify opportunities for organic growth through enhanced services and client retention.
• Support business development efforts including proposals, presentations, transitions, and client onboarding.
• Participate in networking, industry events, and business development activities.
• Assist with acquisition integration and branch expansion initiatives when applicable.

• Analyze branch performance data and implement continuous improvement initiatives.
• Drive operational efficiencies through process improvement, technology utilization, and best practices.
• Partner with leadership to establish and achieve annual…