Partnership Manager: Creators & Strategic Activations

Partnership Manager:
Creators & Strategic Activations

Location: Austin, TX (In-office) or Remote

Department: Marketing

Reports to: Director of Marketing

WIN Reality is a sports technology company revolutionizing how baseball and softball players prepare for the game. Through immersive VR training, AI-powered swing analysis, bat-path analytics, and connected field technology, we provide athletes and coaches with the most advanced player development platform in the sport.

We work with players and organizations at every level, from youth and travel ball to college programs and professional teams, and are backed by leading growth investors.

WIN Reality is a dynamic, fast-growing company built by people who love sports, competition, and technology. Our culture reflects what makes sports special: camaraderie, shared success, accountability, and continuous improvement.

We’re hiring a Partnership Manager:
Creators & Strategic Activations to drive partner-led reach, campaign performance, qualified user acquisition, and downstream product adoption. This role builds, manages, and activates WIN Reality’s creator, influencer, athlete, coach, and organizational partner ecosystem to produce high-impact content, campaigns, and activations that generate measurable business results.

This is a high-impact, execution-driven role responsible for building repeatable partnerships that generate measurable awareness, acquisition, and revenue impact for WIN Reality. You will develop creator, athlete, coach, and organizational partnerships that produce high-quality content, product integrations, and activations that position WIN as the authority in baseball and softball performance and training while directly driving user growth and product adoption.

You will serve as the primary relationship owner and activator across our partner network, working with creators and organizations to produce content and campaigns that are leveraged across:

• WIN platforms (apps, in-product, Swing Labs content hub, website, social, paid)
• Partner platforms (owned channels + whitelisted paid distribution)
• Events, conferences, and on-site activations
• Smart Park installations and field activations

This role requires someone who is relational, strategic, and executional, and equally comfortable building trust with elite coaches and creators while driving timelines, deliverables, and campaign outcomes.

• Build and manage a pipeline of repeat partner creators, influencers, athletes, and coaches
• Develop long-term, mutually beneficial creator partnerships, not one-off deals
• Identify and recruit partners aligned with WIN’s performance and training philosophy
• Manage partnerships with creators such as training experts, hitting coaches, player developers, and performance influencers
• Maintain active relationships with priority creator categories:
  Training creators, Performance coaches, Elite athletes, Baseball & softball educators

• Work with partners to develop content that positions WIN as the authority in performance training
• Partner closely with the Content Manager, who leads final execution across video, written, and social content. Serve as the bridge between partners and internal content production by defining deliverables, coordinating collaboration workflows, and ensuring partner-driven content is executed efficiently and aligned with WIN standards.
• Ensure partner content is strategically leveraged across:
• WIN Channels In-product integrations (Train
  
  VR, Swing
  
  AI, Blast, Swing Labs content hub), website and blog, owned social channels, paid media creative, whitelisted paid ads
• Partner Channels Creator-owned social and video platforms, co-branded campaigns, whitelisted distribution through WIN ad accounts
• Coordinate with paid media, lifecycle, and product marketing teams to ensure partner content is reused and amplified effectively

• Own and scale the creator whitelisting program
• Structure performance-based creator ad partnerships
• Coordinate usage rights, permissions, and asset delivery
• Partner…