Business, Marketing Manager, Strategic

Description

Come be a part of a rapidly expanding $35 billion-dollar global business. At Amazon Business, we set out every day to innovate and disrupt the status quo. We stand at the intersection of tech and retail in the B2B space, developing innovative purchasing and procurement solutions to help businesses and organizations reimagine buying.

Bring your insight, imagination and a healthy disregard for the impossible. Join us in building and celebrating the value of Amazon Business to buyers and sellers of all sizes, unlocking our potential worldwide.

As Marketing Manager, you will be responsible for increasing acquisition, adoption and engagement for Amazon Business Enterprise Solutions with senior decision makers in Amazon-owned companies like AWS, Zappos and Whole Foods. You will partner closely with Sales and cross-functional Marketing teams to deliver strategic marketing programs including content, campaigns, events, and sales enablement. You will strategically plan and execute the most effective and efficient marketing mix to maximize marketing driven pipeline opportunity.

To be successful in this role, you will work seamlessly with senior stakeholders in Amazon Business to align and implement strategies.

We are looking for an individual with broad experience in designing and delivering Integrated Marketing Campaigns. This includes expertise webinars and digital marketing, and includes expertise in B2B marketing motions like email, 1st party events like executive engagement programs, 3rd party trade shows, webinars and digital marketing.

This role also requires skills in strategic thinking, relationship building, and problem solving. The individual will thrive in a fast‑paced, deadline‑driven environment, have impeccable attention to detail, and will have a track record of on‑time delivery of projects.

If you’re looking to join a dynamic, growing team in a high‑impact role, then we can’t wait to hear from you!

• This role is focused on getting Amazonian's to purchase their business buying needs on Amazon Business. To be successful you will deeply know and advocate for the customer:
  Who they are, their pain points, where and how we can reach them, and the value proposition that we can uniquely offer to delight them as we meet their needs.
• Develop and execute marketing campaigns to reach and engage both users and senior decision makers.
• Design and deliver marketing motions like awareness campaigns, executive engagement events, webinars, Trade Shows/Conferences, Sponsor ships and Email.
• Manage relationships with internal Marketing, Sales, Finance, Operations, Sales Enablement, and Product stakeholders, as well as external agencies and partners.
• Drive robust and detailed measurement and reporting processes.

Our team vision is to establish Amazon Business as the most recognized and loved strategic partner for smart business buying for CPS (Commercial, Public, Strategic) organizations, globally. Our mission is to drive acquisition, activation, adoption, and engagement of Amazon Business to prospects and customers. Through tailored content and experiences, we demonstrate the value of Smart Business Buying across organizations of all sizes to accelerate progression across each stage of the CPS customer stage model.

This role will lead marketing the Amazon Business platform to Amazonians across the organization.

• 2+ years of professional non‑internship marketing experience
• Experience building and optimizing multiple, simultaneous marketing campaigns
• Experience managing or working within cross‑functional marketing and creative teams
• Experience using data and metrics to drive improvements
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
• Experience of B2B marketing best practices
• Bachelor's degree

• Experience in digital marketing and content production timelines and process
• Experience driving demand through traditional offline marketing activities like events, advertisements, snail mail or flyers
• Event Marketing, including third party trade shows and conferences

Amazon is an equal opportunity employer…