Director, Customer Marketing. Austin LilyLifestyle

Role Overview

Logic Monitor seeks a Director, Customer Marketing to lead programs that strengthen relationships with its global customer base and translate customer success into measurable business growth. The role centers on retention, upsell, cross‑sell, and advocacy across the customer lifecycle.

• Develop and lead the global Customer Marketing strategy, focusing on retention, upsell, cross‑sell, and advocacy‑led expansion, including executive engagement programs.
• Design and execute full‑funnel customer programs that increase product adoption, deepen engagement, and drive measurable revenue impact.
• Own Customer Advocacy and Storytelling programs such as case studies, peer reviews, analyst references, and customer speaker recruitment.
• Lead Executive engagement initiatives including the Customer Executive Advisory Board, executive round tables, and strategic relationship programs that strengthen customer partnership and loyalty.
• Partner with Customer Success, Sales, Marketing, and Operations to define account‑based engagement strategies that support upsell, cross‑sell, and renewal goals.
• Oversee customer communications and campaigns, including newsletters, nurture programs, and industry‑specific storytelling to amplify customer value.
• Build and manage a high‑performing Customer Marketing team, providing mentorship and career development across advocacy, engagement, and communications functions.
• Leverage AI and marketing automation tools to identify expansion opportunities, personalize outreach, and optimize customer lifecycle engagement at scale.
• Collaborate with Marketing Operations to define KPIs for advocacy pipeline, campaign impact, and contribution to retention and expansion metrics.
• Partner with executive leadership and field teams to align Customer Marketing programs with top‑tier strategic accounts and thought leadership initiatives.

• 10+ years of experience in B2B enterprise marketing, including 5+ years leading Customer or Advocacy Marketing programs.
• Proven success driving upsell, cross‑sell, and expansion through customer lifecycle and advocacy initiatives.
• Strong background in building and executing executive engagement programs such as Customer Advisory Boards, CxO round tables, or strategic account experiences.
• Experience developing content and programs that turn customer success into business growth narratives.
• Demonstrated leadership in managing and developing marketing teams.
• Deep collaboration experience with Sales, Customer Success, and Product Marketing to deliver joint growth outcomes.
• Advanced understanding of marketing technology stacks, CRM systems (Salesforce), advocacy and automation platforms, and AI‑driven engagement tools.
• Exceptional written and verbal communication skills with executive‑level presence.
• Experience in SaaS, monitoring, observability, or infrastructure software preferred.

We consider candidates who are authorized to work in the United States on a full‑time, permanent basis without requiring new or initial employer‑sponsored work authorization. Candidates holding valid U.S. work authorization transferable to a new employer may be considered on a case‑by‑case basis. We are not able to provide new sponsorship for employment‑based visas that require an initial petition or application by the employer.

Logic Monitor is an Equal Opportunity Employer and committed to fostering an inclusive culture where diversity is celebrated. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.